{"id":32119,"date":"2025-05-12T10:21:34","date_gmt":"2025-05-12T08:21:34","guid":{"rendered":"https:\/\/imaginadigital.com\/uncategorized-ca\/la-magia-de-regalar-llibres-homenatjada-per-aiva\/"},"modified":"2026-07-17T16:14:28","modified_gmt":"2026-07-17T14:14:28","slug":"la-magia-de-regalar-llibres-homenatjada-per-aiva","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/ca\/blog-ca\/la-magia-de-regalar-llibres-homenatjada-per-aiva\/","title":{"rendered":"\u00abLa M\u00e0gia de Regalar Llibres\u00bb, homenatjada per AIVA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"32119\" class=\"elementor elementor-32119 elementor-25397\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b5a2f1e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b5a2f1e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-50c17fd2\" data-id=\"50c17fd2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1815d849 elementor-widget elementor-widget-text-editor\" data-id=\"1815d849\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-end=\"547\" data-start=\"209\">La nostra campanya de Nadal <em data-end=\"320\" data-start=\"290\">\u00abLa M\u00e0gia de Regalar Llibres\u00bb<\/em>, creada al costat de Penguin Random House, ha estat seleccionada com un dels <strong data-end=\"468\" data-start=\"396\">projectes homenatjats de la <a href=\"https:\/\/imaginadigital.com\/blog\/imagina-gana-4-premios-en-los-2025-communicator-awards-de-nueva-york\/\">31a edici\u00f3 2025 dels Communicator Awards<\/a><\/strong>, destacats per l&#8217;equip de la <em data-end=\"539\" data-start=\"501\">Academy of Interactive &amp; Visual Arts<\/em> (AIVA).<\/p>\n<p class=\"\" data-end=\"857\" data-start=\"549\">Es tracta d&#8217;un <strong>reconeixement especialment emocionant per a tot l&#8217;equip d&#8217;IMAGINA<\/strong>, no nom\u00e9s per la visibilitat internacional que representa, sin\u00f3 pel que significa a nivell emocional: aquesta campanya va n\u00e9ixer amb la intenci\u00f3 de tornar protagonisme al regal m\u00e9s atemporal i valu\u00f3s que existeix\u2026 un llibre.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8cb176e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8cb176e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a359440\" data-id=\"a359440\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8db5cb6 elementor-widget elementor-widget-video\" data-id=\"8db5cb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=-96n6pNnvY8&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-72dd932 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"72dd932\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a503d13\" data-id=\"a503d13\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3bb84d elementor-widget elementor-widget-text-editor\" data-id=\"e3bb84d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"\" data-end=\"1030\" data-start=\"859\">Entre els comentaris que ha compartit l&#8217;equip d&#8217;AIVA, ens ha emocionat especialment el testimoni d&#8217;Aurore Chao-Oger, Social Media Manager a AIVA, que ha dit:<\/p>\n<blockquote data-end=\"1183\" data-start=\"1032\">\n<p class=\"\" data-end=\"1183\" data-start=\"1034\"><em data-end=\"1183\" data-start=\"1034\">\u00abCom a \u00e0vida lectora, trobo aquesta campanya molt poderosa i impactant. Per mi, els llibres s\u00f3n objectes preciosos, plens de records i hist\u00f2ries.\u00bb<\/em><\/p>\n<\/blockquote>\n<p class=\"\" data-end=\"1329\" data-start=\"1185\">Gr\u00e0cies, Aurore, per les teves paraules tan plenes de deb\u00f2.\u00a0<strong>Ens omple d&#8217;orgull saber que la campanya ha connectat de manera tan personal i profunda<\/strong>.<\/p>\n<p class=\"\" data-end=\"1557\" data-start=\"1331\">I, per descomptat, gr\u00e0cies a Penguin Random House per confiar en nosaltres per donar forma a aquesta hist\u00f2ria. I a tot l&#8217;equip de l&#8217;AIVA per aquest\u00a0<a href=\"https:\/\/www.communicatorawards.com\/\">reconeixement que ens impulsa a seguir<\/a>\u00a0creant amb \u00e0nima, sensibilitat i prop\u00f2sit.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>La nostra campanya de Nadal \u00abLa M\u00e0gia de Regalar Llibres\u00bb, creada al costat de Penguin Random House, ha estat seleccionada com un dels projectes homenatjats de la 31a edici\u00f3 2025 dels Communicator Awards, destacats per l&#8217;equip de la Academy of Interactive &amp; Visual Arts (AIVA). Es tracta d&#8217;un reconeixement especialment emocionant per a tot l&#8217;equip &#8230; <a title=\"\u00abLa M\u00e0gia de Regalar Llibres\u00bb, homenatjada per AIVA\" class=\"read-more\" href=\"https:\/\/imaginadigital.com\/ca\/blog-ca\/la-magia-de-regalar-llibres-homenatjada-per-aiva\/\" aria-label=\"M\u00e9s informaci\u00f3 sobre \u00abLa M\u00e0gia de Regalar Llibres\u00bb, homenatjada per AIVA\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":25400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34],"tags":[712,41,711],"class_list":["post-32119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-ca","tag-aiva-ca","tag-imagina","tag-the-communicator-awards-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.7 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>&quot;La M\u00e0gia de Regalar Llibres&quot;, homenatjada per AIVA - 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