{"id":32119,"date":"2025-05-12T10:21:34","date_gmt":"2025-05-12T08:21:34","guid":{"rendered":"https:\/\/imaginadigital.com\/uncategorized-ca\/la-magia-de-regalar-llibres-homenatjada-per-aiva\/"},"modified":"2026-07-17T16:14:28","modified_gmt":"2026-07-17T14:14:28","slug":"la-magia-de-regalar-llibres-homenatjada-per-aiva","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/ca\/blog-ca\/la-magia-de-regalar-llibres-homenatjada-per-aiva\/","title":{"rendered":"“La M\u00e0gia de Regalar Llibres”, homenatjada per AIVA"},"content":{"rendered":"\t\t
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La nostra campanya de Nadal “La M\u00e0gia de Regalar Llibres”<\/em>, creada al costat de Penguin Random House, ha estat seleccionada com un dels projectes homenatjats de la 31a edici\u00f3 2025 dels Communicator Awards<\/a><\/strong>, destacats per l’equip de la Academy of Interactive & Visual Arts<\/em> (AIVA).<\/p>\n

Es tracta d’un reconeixement especialment emocionant per a tot l’equip d’IMAGINA<\/strong>, no nom\u00e9s per la visibilitat internacional que representa, sin\u00f3 pel que significa a nivell emocional: aquesta campanya va n\u00e9ixer amb la intenci\u00f3 de tornar protagonisme al regal m\u00e9s atemporal i valu\u00f3s que existeix\u2026 un llibre.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Entre els comentaris que ha compartit l’equip d’AIVA, ens ha emocionat especialment el testimoni d’Aurore Chao-Oger, Social Media Manager a AIVA, que ha dit:<\/p>\n

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“Com a \u00e0vida lectora, trobo aquesta campanya molt poderosa i impactant. Per mi, els llibres s\u00f3n objectes preciosos, plens de records i hist\u00f2ries.”<\/em><\/p>\n<\/blockquote>\n

Gr\u00e0cies, Aurore, per les teves paraules tan plenes de deb\u00f2.\u00a0Ens omple d’orgull saber que la campanya ha connectat de manera tan personal i profunda<\/strong>.<\/p>\n

I, per descomptat, gr\u00e0cies a Penguin Random House per confiar en nosaltres per donar forma a aquesta hist\u00f2ria. I a tot l’equip de l’AIVA per aquest\u00a0reconeixement que ens impulsa a seguir<\/a>\u00a0creant amb \u00e0nima, sensibilitat i prop\u00f2sit.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

La nostra campanya de Nadal “La M\u00e0gia de Regalar Llibres”, creada al costat de Penguin Random House, ha estat seleccionada com un dels projectes homenatjats de la 31a edici\u00f3 2025 dels Communicator Awards, destacats per l’equip de la Academy of Interactive & Visual Arts (AIVA). Es tracta d’un reconeixement especialment emocionant per a tot l’equip … Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":25400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34],"tags":[712,41,711],"class_list":["post-32119","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-ca","tag-aiva-ca","tag-imagina","tag-the-communicator-awards-ca"],"acf":[],"yoast_head":"\n"La M\u00e0gia de Regalar Llibres", homenatjada per AIVA - IMAGINA Agencia de Marketing Digital<\/title>\n<meta name=\"description\" content=\"La nostra campanya nadalenca "La M\u00e0gia de Regalar Llibres" per a Penguin Random House ha estat homenatjada als Communicator Awards 2025.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imaginadigital.com\/ca\/blog-ca\/la-magia-de-regalar-llibres-homenatjada-per-aiva\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\""La M\u00e0gia de Regalar Llibres", homenatjada per AIVA\" \/>\n<meta property=\"og:description\" content=\"La nostra campanya nadalenca "La M\u00e0gia de Regalar Llibres" per a Penguin Random House ha estat homenatjada als Communicator Awards 2025.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/imaginadigital.com\/ca\/blog-ca\/la-magia-de-regalar-llibres-homenatjada-per-aiva\/\" \/>\n<meta property=\"og:site_name\" content=\"IMAGINA Agencia de Marketing Digital\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-12T08:21:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-17T14:14:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2025\/05\/Diseno-sin-titulo-60.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1250\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Carolina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carolina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/blog-ca\\\/la-magia-de-regalar-llibres-homenatjada-per-aiva\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/blog-ca\\\/la-magia-de-regalar-llibres-homenatjada-per-aiva\\\/\"},\"author\":{\"name\":\"Carolina\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/#\\\/schema\\\/person\\\/43001924663404f5ee9bb53886ab8570\"},\"headline\":\"“La M\u00e0gia de Regalar Llibres”, homenatjada per AIVA\",\"datePublished\":\"2025-05-12T08:21:34+00:00\",\"dateModified\":\"2026-07-17T14:14:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/blog-ca\\\/la-magia-de-regalar-llibres-homenatjada-per-aiva\\\/\"},\"wordCount\":239,\"publisher\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/blog-ca\\\/la-magia-de-regalar-llibres-homenatjada-per-aiva\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Diseno-sin-titulo-60.png\",\"keywords\":[\"AIVA\",\"IMAGINA\",\"The Communicator Awards\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/blog-ca\\\/la-magia-de-regalar-llibres-homenatjada-per-aiva\\\/\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/ca\\\/blog-ca\\\/la-magia-de-regalar-llibres-homenatjada-per-aiva\\\/\",\"name\":\"\\\"La M\u00e0gia de Regalar Llibres\\\", homenatjada per AIVA - 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