{"id":32126,"date":"2025-04-22T13:37:30","date_gmt":"2025-04-22T11:37:30","guid":{"rendered":"https:\/\/imaginadigital.com\/uncategorized-ca\/i-si-el-marqueting-es-fes-al-carrer-amb-la-gent-real\/"},"modified":"2025-04-22T13:37:30","modified_gmt":"2025-04-22T11:37:30","slug":"i-si-el-marqueting-es-fes-al-carrer-amb-la-gent-real","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/ca\/blog-ca\/i-si-el-marqueting-es-fes-al-carrer-amb-la-gent-real\/","title":{"rendered":"I si el m\u00e0rqueting es fes al carrer, amb la gent real?"},"content":{"rendered":"<p><span data-contrast=\"auto\">En un m\u00f3n saturat de contingut digital i campanyes calculades al mil\u00b7l\u00edmetre, a <\/span><b><span data-contrast=\"auto\">IMAGINA<\/span><\/b><span data-contrast=\"auto\"> decidim fer alguna cosa diferent: <\/span><b><span data-contrast=\"auto\">tornar a all\u00f2 aut\u00e8ntic<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}'>\u00a0<\/span><br \/>\n<span data-contrast=\"auto\">Ens calcem les sabatilles, agafem la c\u00e0mera i sortim al carrer. No amb un gui\u00f3, sin\u00f3 <a href=\"https:\/\/imaginadigital.com\/blog\/la-prensa-especializada-se-hace-eco-del-spot-de-navidad-de-penguin-random-house-creado-por-imagina\/\">amb un somriure i moltes ganes<\/a> de connectar.\u00a0<\/span><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}'>\u00a0<\/span><br \/>\n<b><span data-contrast=\"auto\">Entrevistes espont\u00e0nies<\/span><\/b><span data-contrast=\"auto\">, <\/span><b><span data-contrast=\"auto\">preguntes divertides<\/span><\/b><span data-contrast=\"auto\">, <\/span><b><span data-contrast=\"auto\">reels sense filtres<\/span><\/b><span data-contrast=\"auto\">. Aix\u00f2 \u00e9s el que fem quan apostem pel <\/span><b><span data-contrast=\"auto\">street marketing<\/span><\/b><span data-contrast=\"auto\">: una forma directa, humana i poderosa d&#8217;explicar hist\u00f2ries.<\/span><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}'>\u00a0<\/span><\/p>\n<h3 aria-level=\"2\"><b><span data-contrast=\"none\">Per qu\u00e8 ens llancem als carrers?<\/span><\/b><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"134245418\":true,\"134245529\":true,\"335559738\":299,\"335559739\":299}'>\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Perqu\u00e8 aqu\u00ed \u00e9s on passa la vida. <\/span><span data-contrast=\"auto\">Perqu\u00e8 aqu\u00ed hi ha les <a href=\"https:\/\/imaginadigital.com\/blog\/conoce-a-arantxa-nuestra-account-manager\/\">rialles reals, les reaccions sense editar<\/a>, les veus que tenen alguna cosa a dir.<\/span><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}'>\u00a0<\/span><br \/>\n<b><span data-contrast=\"auto\">El street m\u00e0rqueting no \u00e9s nom\u00e9s creativitat; \u00e9s impacte real. <\/span><\/b><span data-contrast=\"auto\">Una manera de sortir del soroll digital i fer que la teva marca se senti propera, viva\u2026 <\/span><b><span data-contrast=\"auto\">i viral.<\/span><\/b><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}'>\u00a0<\/span><\/p>\n<h3 aria-level=\"2\"><b><span data-contrast=\"none\">El real connecta. El que \u00e9s espontani enamora.<\/span><\/b><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"134245418\":true,\"134245529\":true,\"335559738\":299,\"335559739\":299}'>\u00a0<\/span><\/h3>\n<p aria-level=\"2\"><span data-contrast=\"auto\">No es tracta de fer publicitat. Es tracta de generar una experi\u00e8ncia.<\/span> <span data-contrast=\"auto\">Una interacci\u00f3 que deixa empremta i es comparteix, no perqu\u00e8 es va pagar, sin\u00f3 perqu\u00e8 <\/span><b><span data-contrast=\"auto\">emociona<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335559738\":240,\"335559739\":240}'>\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En un m\u00f3n saturat de contingut digital i campanyes calculades al mil\u00b7l\u00edmetre, a IMAGINA decidim fer alguna cosa diferent: tornar a all\u00f2 aut\u00e8ntic.\u00a0 Ens calcem les sabatilles, agafem la c\u00e0mera i sortim al carrer. No amb un gui\u00f3, sin\u00f3 amb un somriure i moltes ganes de connectar.\u00a0\u00a0 Entrevistes espont\u00e0nies, preguntes divertides, reels sense filtres. Aix\u00f2 &#8230; <a title=\"I si el m\u00e0rqueting es fes al carrer, amb la gent real?\" class=\"read-more\" href=\"https:\/\/imaginadigital.com\/ca\/blog-ca\/i-si-el-marqueting-es-fes-al-carrer-amb-la-gent-real\/\" aria-label=\"M\u00e9s informaci\u00f3 sobre I si el m\u00e0rqueting es fes al carrer, amb la gent real?\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":25366,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34],"tags":[710,41,720],"class_list":["post-32126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-ca","tag-agencia-marqueting-digital","tag-imagina","tag-street-marqueting"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>I si el m\u00e0rqueting es fes al carrer, amb la gent real? 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