{"id":32153,"date":"2024-11-19T09:03:41","date_gmt":"2024-11-19T08:03:41","guid":{"rendered":"https:\/\/imaginadigital.com\/uncategorized-ca\/penguin-random-house-i-imagina-redescobreixen-la-magia-de-regalar-llibres-aquest-nadal-al-seu-nou-espot\/"},"modified":"2024-11-19T09:03:41","modified_gmt":"2024-11-19T08:03:41","slug":"penguin-random-house-i-imagina-redescobreixen-la-magia-de-regalar-llibres-aquest-nadal-al-seu-nou-espot","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/ca\/blog-ca\/penguin-random-house-i-imagina-redescobreixen-la-magia-de-regalar-llibres-aquest-nadal-al-seu-nou-espot\/","title":{"rendered":"Penguin Random House i IMAGINA redescobreixen la m\u00e0gia de regalar llibres aquest Nadal al seu nou espot"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">El Nadal sempre ha estat sin\u00f2nim de proximitat, amor i moments compartits. Aix\u00f2 no obstant, \u00e9s f\u00e0cil oblidar el veritable esperit d&#8217;aquestes dates. Aquest any, el grup editorial <strong>Penguin Random House <\/strong>ens convida a reconnectar amb les coses que realment importen, i des de <strong>IMAGINA<\/strong> hem tingut l&#8217;honor de ser part d&#8217;aquest viatge en produir el <a href=\"https:\/\/www.instagram.com\/p\/DChg7tfIPOs\/\">v\u00eddeo de la seva campanya<\/a> nadalenca: <\/span><b>&#8216;La m\u00e0gia de regalar llibres&#8217;<\/b><\/p>\n<p style=\"font-weight: 400;\"><strong>Regals que expliquen hist\u00f2ries<\/strong><\/p>\n<p style=\"font-weight: 400;\">La idea central d&#8217;aquesta campanya \u00e9s simple per\u00f2 amb un rerefons important: els llibres no s\u00f3n nom\u00e9s objectes, s\u00f3n portals a mons nous, fonts d&#8217;inspiraci\u00f3 i companys que ens enriqueixen a molts nivells. Des d\u2019IMAGINA, hem captat aquesta visi\u00f3 per ajudar a <a href=\"https:\/\/www.penguinlibros.com\/es\/\">Penguin Random House<\/a> a transmetre un missatge universal: <strong>un llibre \u00e9s el regal perfecte, un pont cap al record i la connexi\u00f3 real<\/strong>.<\/p>\n<p style=\"font-weight: 400;\">En un emotiu espot enfocat a xarxes socials, vam voler reflectir com un llibre pot ser molt m\u00e9s que un obsequi.<\/p>\n<p style=\"font-weight: 400;\">En aquesta campanya vol\u00edem recordar que la m\u00e0gia del Nadal \u00e9s a les connexions humanes. Inspirats per les hist\u00f2ries que ens uneixen, treballem amb Penguin Random House per crear un missatge que parl\u00e9s directament a l&#8217;\u00e0nima: <strong>tornem a estar connectats, per\u00f2 connectats de veritat<\/strong>.<\/p>\n<p>[video width=&#8221;720&#8243; height=&#8221;1280&#8243; mp4=&#8221;https:\/\/imaginadigital.com\/wp-content\/uploads\/2024\/11\/Snapinsta.app_video_864376BFAD4371CE8D8004841BA5E889_video_dashi<\/p>\n<p style=\"font-weight: 400;\"><strong>Treballant amb Penguin Random House<\/strong><\/p>\n<p style=\"font-weight: 400;\">Des d&#8217;IMAGINA, entenem el poder de contar hist\u00f2ries que toquin fibres sensibles i cre\u00efn impacte. Col\u00b7laborar amb Penguin Random House ha estat una experi\u00e8ncia enriquidora, ja que compartim la mateixa passi\u00f3 per crear moments significatius. El desenvolupament de l&#8217;espot va ser un proc\u00e9s creatiu que ens va permetre explorar emocions, tradicions i la m\u00e0gia \u00fanica que nom\u00e9s un llibre pot oferir.<\/p>\n<p style=\"font-weight: 400;\"><strong>Sigues part d&#8217;aquesta m\u00e0gia<\/strong><\/p>\n<p style=\"font-weight: 400;\">Aquest Nadal, volem inspirar-te a unir-te a aquest moviment. Regala una cosa que transcendeixi, que enriqueixi i que cre\u00ef records inesborrables: un llibre.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Nadal sempre ha estat sin\u00f2nim de proximitat, amor i moments compartits. Aix\u00f2 no obstant, \u00e9s f\u00e0cil oblidar el veritable esperit d&#8217;aquestes dates. Aquest any, el grup editorial Penguin Random House ens convida a reconnectar amb les coses que realment importen, i des de IMAGINA hem tingut l&#8217;honor de ser part d&#8217;aquest viatge en produir &#8230; <a title=\"Penguin Random House i IMAGINA redescobreixen la m\u00e0gia de regalar llibres aquest Nadal al seu nou espot\" class=\"read-more\" href=\"https:\/\/imaginadigital.com\/ca\/blog-ca\/penguin-random-house-i-imagina-redescobreixen-la-magia-de-regalar-llibres-aquest-nadal-al-seu-nou-espot\/\" aria-label=\"M\u00e9s informaci\u00f3 sobre Penguin Random House i IMAGINA redescobreixen la m\u00e0gia de regalar llibres aquest Nadal al seu nou espot\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":23647,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-32153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Penguin Random House i IMAGINA redescobreixen la m\u00e0gia de regalar llibres aquest Nadal al seu nou espot - IMAGINA Agencia de Marketing Digital<\/title>\n<meta name=\"description\" content=\"El Nadal sempre ha estat sin\u00f2nim de proximitat, amor i moments compartits. 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