{"id":13097,"date":"2022-12-15T10:42:54","date_gmt":"2022-12-15T09:42:54","guid":{"rendered":"https:\/\/imaginadigital.com\/proyecto\/consum-2-copy\/"},"modified":"2026-06-22T11:15:47","modified_gmt":"2026-06-22T09:15:47","slug":"consum-2-cat","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/","title":{"rendered":"Cas d&#8217;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13097\" class=\"elementor elementor-13097\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-538f2f6 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"538f2f6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-49c0f3b\" data-id=\"49c0f3b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-387c8c0 elementor-widget__width-auto elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"387c8c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"858\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png\" class=\"attachment-full size-full wp-image-11654\" alt=\"\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png 1920w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1-1536x686.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44f856d elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"44f856d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1ae1d5f\" data-id=\"1ae1d5f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-24dde66 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"24dde66\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-39978d1\" data-id=\"39978d1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-23ca0fa elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"23ca0fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"1080\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-2-1.png\" class=\"attachment-full size-full wp-image-11658\" alt=\"\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-2-1.png 700w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-2-1-194x300.png 194w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-2-1-664x1024.png 664w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f4dbb06 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f4dbb06\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5df863\" data-id=\"c5df863\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f46eb6a elementor-widget elementor-widget-heading\" data-id=\"f46eb6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cas d'\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-005d036 elementor-widget elementor-widget-text-editor\" data-id=\"005d036\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<b>Campanya sobre els <text style=\"color:#F6A000\";>drets ling\u00fc\u00edstics<\/text style=\"color:#F6A000\";>, <br>Ag\u00e8ncia Catalana del Consum<\/b>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb501dd elementor-widget elementor-widget-text-editor\" data-id=\"bb501dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Creem un espot de televisi\u00f3 per l&#8217;Ag\u00e8ncia Catalana del Consum de la Generalitat de Catalunya.<\/p><p>La campanya convida a la ciutadania a con\u00e8ixer i reivindicar els seus drets amb el concepte creatiu &#8220;Hi tens molt a dir&#8221;. Es tracta d&#8217;una campanya de divulgaci\u00f3 de la llengua i dels drets de la ciutadania en l&#8217;\u00e0rea del consum (restaurants, botigues, espais p\u00fablics, etc.).<\/p><p>L&#8217;anunci segueix un to proper, basant l&#8217;escena en la conversa de dues amigues en un restaurant.<\/p><p>Hem produ\u00eft un espot en televisi\u00f3, falques de r\u00e0dio, adaptacions per a xarxes socials, b\u00e0ners web i cartells.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-386874d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"386874d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3b1ef1\" data-id=\"e3b1ef1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-70f00b0 elementor-widget elementor-widget-spacer\" data-id=\"70f00b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-00071f3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"00071f3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c7356f9\" data-id=\"c7356f9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee005ef elementor-widget elementor-widget-video\" data-id=\"ee005ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=YDVpZu_TMqo&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3cb6b38 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3cb6b38\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f9525c\" data-id=\"4f9525c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96dbe5c elementor-widget elementor-widget-spacer\" data-id=\"96dbe5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2642b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b2642b1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a104daf\" data-id=\"a104daf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eafe71b elementor-widget elementor-widget-spacer\" data-id=\"eafe71b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a67b606 elementor-widget elementor-widget-heading\" data-id=\"a67b606\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">M\u00e9s projectes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d9a87c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3d9a87c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5da3988 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5da3988\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b332203\" data-id=\"b332203\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f868238 elementor-widget elementor-widget-template\" data-id=\"f868238\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"14996\" class=\"elementor elementor-14996\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-37dfd05b elementor-section-full_width elementor-section-stretched elementor-hidden-tablet elementor-hidden-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"37dfd05b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-4c638121\" data-id=\"4c638121\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-574f8084 e-transform e-transform elementor-widget elementor-widget-image\" data-id=\"574f8084\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/imaginadigital.com\/proyecto\/do-cava-cat\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"458\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/docava-desktop-1-1024x458.png\" class=\"attachment-large size-large wp-image-10434\" alt=\"\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/docava-desktop-1-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/docava-desktop-1-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/docava-desktop-1-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/docava-desktop-1-1536x686.png 1536w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/docava-desktop-1.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7e708dad\" data-id=\"7e708dad\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ace4638 elementor-widget elementor-widget-image\" data-id=\"5ace4638\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/imaginadigital.com\/proyecto\/cbre-cat\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"458\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/CBRE-top-1024x458.png\" class=\"attachment-large size-large wp-image-7608\" alt=\"\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/CBRE-top-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/CBRE-top-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/CBRE-top-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/CBRE-top-1536x686.png 1536w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/CBRE-top.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-202efd35\" data-id=\"202efd35\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-183eed1 elementor-widget elementor-widget-image\" data-id=\"183eed1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/imaginadigital.com\/proyecto\/neo-natural-cat\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"458\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/neonatural-desktop-1024x458.png\" class=\"attachment-large size-large wp-image-12346\" alt=\"\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/neonatural-desktop-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/neonatural-desktop-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/neonatural-desktop-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/neonatural-desktop-1536x686.png 1536w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/neonatural-desktop.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-vewxxov elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"vewxxov\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-lfi9yam\" data-id=\"lfi9yam\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-l60tuhl elementor-widget elementor-widget-text-editor\" data-id=\"l60tuhl\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div style=\"border-top:2px solid #e8e8e8;padding-top:20px;margin-top:20px\">\n<h3>Serveis relacionats<\/h3>\n<p>Vols aconseguir resultats com els de <strong>Consum Drets ling\u00fc\u00edstics<\/strong>? Descobreix el nostre servei de <a href=\"https:\/\/imaginadigital.com\/ca\/\"><strong>M\u00e0rqueting Digital<\/strong><\/a> i com Imagina pot fer cr\u00e9ixer el teu negoci.<\/p>\n<ul>\n<li><a href=\"https:\/\/imaginadigital.com\/ca\/\">Ag\u00e8ncia de M\u00e0rqueting Digital \u00b7 Imagina<\/a><\/li>\n<li><a href=\"https:\/\/imaginadigital.com\/ca\/casos-de-exito\/\">Tots els casos d&#8217;\u00e8xit<\/a><\/li>\n<li><a href=\"https:\/\/imaginadigital.com\/contacto\/\">Explica&#8217;ns el teu projecte<\/a><\/li>\n<\/ul><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7buxmgqq elementor-section-boxed elementor-yes elementor-yes elementor-yes elementor-section-height-default elementor-section-height-default\" data-id=\"7buxmgqq\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-s3nlael1\" data-id=\"s3nlael1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9hhs3xb9 elementor-widget elementor-widget-html\" data-id=\"9hhs3xb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"Article\",\"headline\":\"Cas d'\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics\",\"url\":\"https:\/\/imaginadigital.com\/proyecto\/consum-2-cat\/\",\"inLanguage\":\"ca\",\"author\":{\"@type\":\"Organization\",\"name\":\"Imagina\",\"url\":\"https:\/\/imaginadigital.com\"},\"publisher\":{\"@type\":\"Organization\",\"name\":\"Imagina Ag\u00e8ncia de M\u00e0rqueting Digital\",\"url\":\"https:\/\/imaginadigital.com\"},\"about\":{\"@type\":\"Organization\",\"name\":\"Consum Drets ling\u00fc\u00edstics\"}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Cas d&#8217;\u00e8xit Campanya sobre els drets ling\u00fc\u00edstics, Ag\u00e8ncia Catalana del Consum Creem un espot de televisi\u00f3 per l&#8217;Ag\u00e8ncia Catalana del Consum de la Generalitat de Catalunya. La campanya convida a la ciutadania a con\u00e8ixer i reivindicar els seus drets amb el concepte creatiu &#8220;Hi tens molt a dir&#8221;. Es tracta d&#8217;una campanya de divulgaci\u00f3 de &#8230; <a title=\"Cas d&#8217;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics\" class=\"read-more\" href=\"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/\" aria-label=\"Read more about Cas d&#8217;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":11654,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-13097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proyecto"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cas d&#039;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics | Imagina<\/title>\n<meta name=\"description\" content=\"Descobreix com vam ajudar Consum Drets ling\u00fc\u00edstics amb M\u00e0rqueting Digital. Estrat\u00e8gia digital personalitzada i resultats mesurables. Veure cas d&#039;\u00e8xit.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cas d&#039;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics | Imagina\" \/>\n<meta property=\"og:description\" content=\"Descobreix com vam ajudar Consum Drets ling\u00fc\u00edstics amb M\u00e0rqueting Digital. Estrat\u00e8gia digital personalitzada i resultats mesurables. Veure cas d&#039;\u00e8xit.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/\" \/>\n<meta property=\"og:site_name\" content=\"IMAGINA Agencia de Marketing Digital\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-15T09:42:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-22T09:15:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"858\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Cas d&#8217;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics\",\"datePublished\":\"2022-12-15T09:42:54+00:00\",\"dateModified\":\"2026-06-22T09:15:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/\"},\"wordCount\":141,\"publisher\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/MicrosoftTeams-image-4-1.png\",\"articleSection\":[\"Proyecto\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/\",\"name\":\"Cas d'\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics | Imagina\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/MicrosoftTeams-image-4-1.png\",\"datePublished\":\"2022-12-15T09:42:54+00:00\",\"dateModified\":\"2026-06-22T09:15:47+00:00\",\"description\":\"Descobreix com vam ajudar Consum Drets ling\u00fc\u00edstics amb M\u00e0rqueting Digital. Estrat\u00e8gia digital personalitzada i resultats mesurables. Veure cas d'\u00e8xit.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/#primaryimage\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/MicrosoftTeams-image-4-1.png\",\"contentUrl\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/MicrosoftTeams-image-4-1.png\",\"width\":1920,\"height\":858},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/proyecto\\\/consum-2-cat\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cas d&#8217;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/\",\"name\":\"IMAGINA Agencia de Marketing Digital\",\"description\":\"Somos IMAGINA, la agencia de Social Media y marketing digital l\u00edder en Espa\u00f1a. Un equipo con 10 a\u00f1os de experiencia y 300 casos de \u00e9xito. Queremos ser tu partner en redes sociales\",\"publisher\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#organization\",\"name\":\"IMAGINA Agencia de Marketing Digital\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/cropped-LOGO_NEW_IMAGINA.png\",\"contentUrl\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/cropped-LOGO_NEW_IMAGINA.png\",\"width\":280,\"height\":56,\"caption\":\"IMAGINA Agencia de Marketing Digital\"},\"image\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/author\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cas d'\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics | Imagina","description":"Descobreix com vam ajudar Consum Drets ling\u00fc\u00edstics amb M\u00e0rqueting Digital. Estrat\u00e8gia digital personalitzada i resultats mesurables. Veure cas d'\u00e8xit.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/","og_locale":"en_US","og_type":"article","og_title":"Cas d'\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics | Imagina","og_description":"Descobreix com vam ajudar Consum Drets ling\u00fc\u00edstics amb M\u00e0rqueting Digital. Estrat\u00e8gia digital personalitzada i resultats mesurables. Veure cas d'\u00e8xit.","og_url":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/","og_site_name":"IMAGINA Agencia de Marketing Digital","article_published_time":"2022-12-15T09:42:54+00:00","article_modified_time":"2026-06-22T09:15:47+00:00","og_image":[{"width":1920,"height":858,"url":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/#article","isPartOf":{"@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/"},"author":{"name":"","@id":""},"headline":"Cas d&#8217;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics","datePublished":"2022-12-15T09:42:54+00:00","dateModified":"2026-06-22T09:15:47+00:00","mainEntityOfPage":{"@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/"},"wordCount":141,"publisher":{"@id":"https:\/\/imaginadigital.com\/en\/#organization"},"image":{"@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/#primaryimage"},"thumbnailUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png","articleSection":["Proyecto"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/","url":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/","name":"Cas d'\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics | Imagina","isPartOf":{"@id":"https:\/\/imaginadigital.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/#primaryimage"},"image":{"@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/#primaryimage"},"thumbnailUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png","datePublished":"2022-12-15T09:42:54+00:00","dateModified":"2026-06-22T09:15:47+00:00","description":"Descobreix com vam ajudar Consum Drets ling\u00fc\u00edstics amb M\u00e0rqueting Digital. Estrat\u00e8gia digital personalitzada i resultats mesurables. Veure cas d'\u00e8xit.","breadcrumb":{"@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/#primaryimage","url":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png","contentUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/11\/MicrosoftTeams-image-4-1.png","width":1920,"height":858},{"@type":"BreadcrumbList","@id":"https:\/\/imaginadigital.com\/en\/proyecto\/consum-2-cat\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/imaginadigital.com\/en\/"},{"@type":"ListItem","position":2,"name":"Cas d&#8217;\u00e8xit M\u00e0rqueting Digital: Consum Drets ling\u00fc\u00edstics"}]},{"@type":"WebSite","@id":"https:\/\/imaginadigital.com\/en\/#website","url":"https:\/\/imaginadigital.com\/en\/","name":"IMAGINA Agencia de Marketing Digital","description":"Somos IMAGINA, la agencia de Social Media y marketing digital l\u00edder en Espa\u00f1a. Un equipo con 10 a\u00f1os de experiencia y 300 casos de \u00e9xito. Queremos ser tu partner en redes sociales","publisher":{"@id":"https:\/\/imaginadigital.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/imaginadigital.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/imaginadigital.com\/en\/#organization","name":"IMAGINA Agencia de Marketing Digital","url":"https:\/\/imaginadigital.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/imaginadigital.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2024\/11\/cropped-LOGO_NEW_IMAGINA.png","contentUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2024\/11\/cropped-LOGO_NEW_IMAGINA.png","width":280,"height":56,"caption":"IMAGINA Agencia de Marketing Digital"},"image":{"@id":"https:\/\/imaginadigital.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"","url":"https:\/\/imaginadigital.com\/en\/author\/"}]}},"_links":{"self":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/posts\/13097","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/comments?post=13097"}],"version-history":[{"count":2,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/posts\/13097\/revisions"}],"predecessor-version":[{"id":28630,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/posts\/13097\/revisions\/28630"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/media\/11654"}],"wp:attachment":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/media?parent=13097"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/categories?post=13097"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/tags?post=13097"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}