{"id":1527,"date":"2019-05-22T10:01:55","date_gmt":"2019-05-22T08:01:55","guid":{"rendered":"https:\/\/imaginadigital.com\/?p=1527"},"modified":"2022-09-09T10:15:00","modified_gmt":"2022-09-09T08:15:00","slug":"imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/","title":{"rendered":"IMAGINA desarrolla estrategia digital en la exitosa edici\u00f3n de VBBFW"},"content":{"rendered":"<p>La edici\u00f3n de 2019 de la\u00a0<strong>Valmont Barcelona Bridal Fashion Wee<\/strong>k cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA para la gesti\u00f3n 360\u00ba de su estrategia digital.<\/p>\n<p>El equipo de IMAGINA experto en Moda ha dise\u00f1ado el plan anual de Social Media gestionando de forma diaria los perfiles de Instagram, Facebook, Twitter, Linkedin y Youtube, adem\u00e1s de la producci\u00f3n de contenidos creativos que incluye GIFS, collage, fotograf\u00eda, producci\u00f3n de v\u00eddeo y motion graphics.<\/p>\n<p>La edici\u00f3n, que ha tenido lugar del 23 al 28 de abril en\u00a0<strong>Fira de Barcelona<\/strong>, ha conseguido\u00a0<strong>m\u00e1s de 3.000.000 millones de impactos en RRSS y m\u00e1s de 67.000 interacciones en 6 d\u00edas.\u00a0<\/strong>La retransmisi\u00f3n del sal\u00f3n ha alcanzado, solo en Instagram, los<strong>\u00a0110 posts y 420 stories.<\/strong><\/p>\n<p>IMAGINA tambi\u00e9n ha dado cobertura a los eventos vinculantes tales como la Barcelona Bridal Night en el Palacio de Pedralbes, los Premios Internacionales de la revista ELLE (ELLE Awards 2019) en la Universidad de Barcelona, y la rueda de prensa en el Spa Valmont, sin contar los 35 fashion shows asistidos. Todo ello traducido en m\u00e1s de 600 fotograf\u00edas editadas y 8 v\u00eddeo reportajes, con un despliegue in-situ del equipo de audiovisuales.<\/p>\n<p><strong>IMAGINA, que cuenta con el distintivo de Google Partner<\/strong>, se ha encargado tambi\u00e9n del posicionamiento del sal\u00f3n a nivel internacional, trabajando en campa\u00f1as de Brand Awareness a trav\u00e9s de Google Adwords, Search, Display y Remarketing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La edici\u00f3n de 2019 de la\u00a0Valmont Barcelona Bridal Fashion Week cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA para la gesti\u00f3n 360\u00ba de su estrategia digital. El equipo de IMAGINA experto en Moda ha dise\u00f1ado el plan anual de Social Media gestionando de forma diaria los perfiles de Instagram, Facebook, Twitter, Linkedin y &#8230; <a title=\"IMAGINA desarrolla estrategia digital en la exitosa edici\u00f3n de VBBFW\" class=\"read-more\" href=\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\" aria-label=\"Read more about IMAGINA desarrolla estrategia digital en la exitosa edici\u00f3n de VBBFW\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":4257,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-1527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IMAGINA desarrolla la estrategia digital (edici\u00f3n de VBBFW)<\/title>\n<meta name=\"description\" content=\"La edici\u00f3n de 2019 de la\u00a0Valmont Barcelona Bridal Fashion Week cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IMAGINA desarrolla la estrategia digital (edici\u00f3n de VBBFW)\" \/>\n<meta property=\"og:description\" content=\"La edici\u00f3n de 2019 de la\u00a0Valmont Barcelona Bridal Fashion Week cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA\" \/>\n<meta property=\"og:url\" content=\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\" \/>\n<meta property=\"og:site_name\" content=\"IMAGINA Agencia de Marketing Digital\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-22T08:01:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-09T08:15:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1311\" \/>\n\t<meta property=\"og:image:height\" content=\"887\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Carolina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carolina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\"},\"author\":{\"name\":\"Carolina\",\"@id\":\"https:\/\/imaginadigital.com\/en\/#\/schema\/person\/43001924663404f5ee9bb53886ab8570\"},\"headline\":\"IMAGINA desarrolla estrategia digital en la exitosa edici\u00f3n de VBBFW\",\"datePublished\":\"2019-05-22T08:01:55+00:00\",\"dateModified\":\"2022-09-09T08:15:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\"},\"wordCount\":252,\"publisher\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\",\"url\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\",\"name\":\"IMAGINA desarrolla la estrategia digital (edici\u00f3n de VBBFW)\",\"isPartOf\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg\",\"datePublished\":\"2019-05-22T08:01:55+00:00\",\"dateModified\":\"2022-09-09T08:15:00+00:00\",\"description\":\"La edici\u00f3n de 2019 de la\u00a0Valmont Barcelona Bridal Fashion Week cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA\",\"breadcrumb\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage\",\"url\":\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg\",\"contentUrl\":\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg\",\"width\":1311,\"height\":887},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/imaginadigital.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"IMAGINA desarrolla estrategia digital en la exitosa edici\u00f3n de VBBFW\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/imaginadigital.com\/en\/#website\",\"url\":\"https:\/\/imaginadigital.com\/en\/\",\"name\":\"IMAGINA Agencia de Marketing Digital\",\"description\":\"Somos IMAGINA, la agencia de Social Media y marketing digital l\u00edder en Espa\u00f1a. Un equipo con 10 a\u00f1os de experiencia y 300 casos de \u00e9xito. Queremos ser tu partner en redes sociales\",\"publisher\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/imaginadigital.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/imaginadigital.com\/en\/#organization\",\"name\":\"IMAGINA Agencia de Marketing Digital\",\"url\":\"https:\/\/imaginadigital.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/imaginadigital.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2024\/11\/cropped-LOGO_NEW_IMAGINA.png\",\"contentUrl\":\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2024\/11\/cropped-LOGO_NEW_IMAGINA.png\",\"width\":280,\"height\":56,\"caption\":\"IMAGINA Agencia de Marketing Digital\"},\"image\":{\"@id\":\"https:\/\/imaginadigital.com\/en\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/imaginadigital.com\/en\/#\/schema\/person\/43001924663404f5ee9bb53886ab8570\",\"name\":\"Carolina\",\"url\":\"https:\/\/imaginadigital.com\/en\/author\/analytics\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"IMAGINA desarrolla la estrategia digital (edici\u00f3n de VBBFW)","description":"La edici\u00f3n de 2019 de la\u00a0Valmont Barcelona Bridal Fashion Week cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/","og_locale":"en_US","og_type":"article","og_title":"IMAGINA desarrolla la estrategia digital (edici\u00f3n de VBBFW)","og_description":"La edici\u00f3n de 2019 de la\u00a0Valmont Barcelona Bridal Fashion Week cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA","og_url":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/","og_site_name":"IMAGINA Agencia de Marketing Digital","article_published_time":"2019-05-22T08:01:55+00:00","article_modified_time":"2022-09-09T08:15:00+00:00","og_image":[{"width":1311,"height":887,"url":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg","type":"image\/jpeg"}],"author":"Carolina","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Carolina","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#article","isPartOf":{"@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/"},"author":{"name":"Carolina","@id":"https:\/\/imaginadigital.com\/en\/#\/schema\/person\/43001924663404f5ee9bb53886ab8570"},"headline":"IMAGINA desarrolla estrategia digital en la exitosa edici\u00f3n de VBBFW","datePublished":"2019-05-22T08:01:55+00:00","dateModified":"2022-09-09T08:15:00+00:00","mainEntityOfPage":{"@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/"},"wordCount":252,"publisher":{"@id":"https:\/\/imaginadigital.com\/en\/#organization"},"image":{"@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage"},"thumbnailUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg","articleSection":["Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/","url":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/","name":"IMAGINA desarrolla la estrategia digital (edici\u00f3n de VBBFW)","isPartOf":{"@id":"https:\/\/imaginadigital.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage"},"image":{"@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage"},"thumbnailUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg","datePublished":"2019-05-22T08:01:55+00:00","dateModified":"2022-09-09T08:15:00+00:00","description":"La edici\u00f3n de 2019 de la\u00a0Valmont Barcelona Bridal Fashion Week cierra la mejor edici\u00f3n de su trayectoria confiando en IMAGINA","breadcrumb":{"@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#primaryimage","url":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg","contentUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2019\/05\/11.jpeg","width":1311,"height":887},{"@type":"BreadcrumbList","@id":"https:\/\/imaginadigital.com\/en\/blog\/imagina-desarrolla-la-estrategia-digital-en-la-edicion-de-mas-exito-de-vbbfw\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/imaginadigital.com\/en\/"},{"@type":"ListItem","position":2,"name":"IMAGINA desarrolla estrategia digital en la exitosa edici\u00f3n de VBBFW"}]},{"@type":"WebSite","@id":"https:\/\/imaginadigital.com\/en\/#website","url":"https:\/\/imaginadigital.com\/en\/","name":"IMAGINA Agencia de Marketing Digital","description":"Somos IMAGINA, la agencia de Social Media y marketing digital l\u00edder en Espa\u00f1a. Un equipo con 10 a\u00f1os de experiencia y 300 casos de \u00e9xito. Queremos ser tu partner en redes sociales","publisher":{"@id":"https:\/\/imaginadigital.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/imaginadigital.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/imaginadigital.com\/en\/#organization","name":"IMAGINA Agencia de Marketing Digital","url":"https:\/\/imaginadigital.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/imaginadigital.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2024\/11\/cropped-LOGO_NEW_IMAGINA.png","contentUrl":"https:\/\/imaginadigital.com\/wp-content\/uploads\/2024\/11\/cropped-LOGO_NEW_IMAGINA.png","width":280,"height":56,"caption":"IMAGINA Agencia de Marketing Digital"},"image":{"@id":"https:\/\/imaginadigital.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/imaginadigital.com\/en\/#\/schema\/person\/43001924663404f5ee9bb53886ab8570","name":"Carolina","url":"https:\/\/imaginadigital.com\/en\/author\/analytics\/"}]}},"_links":{"self":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/posts\/1527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/comments?post=1527"}],"version-history":[{"count":0,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/posts\/1527\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/media\/4257"}],"wp:attachment":[{"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/media?parent=1527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/categories?post=1527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/imaginadigital.com\/en\/wp-json\/wp\/v2\/tags?post=1527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}