{"id":27963,"date":"2026-06-29T09:45:55","date_gmt":"2026-06-29T07:45:55","guid":{"rendered":"https:\/\/imaginadigital.com\/?p=27963"},"modified":"2026-07-23T13:29:51","modified_gmt":"2026-07-23T11:29:51","slug":"amazfit-en","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/en\/project\/amazfit-en\/","title":{"rendered":"Amazfit &#8211; Social Media and Influencer Marketing for a Global Smartwatch Brand"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27963\" class=\"elementor elementor-27963 elementor-5103\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-538f2f6 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"538f2f6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-49c0f3b\" data-id=\"49c0f3b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-387c8c0 elementor-widget__width-auto elementor-hidden-mobile elementor-widget elementor-widget-image\" data-id=\"387c8c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"858\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-1.png\" class=\"attachment-full size-full wp-image-7328\" alt=\"Amazfit - Cas d&#039;\u00e8xit Social Media | IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-1.png 1920w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-1-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-1-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-1-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-1-1536x686.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44f856d elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"44f856d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1ae1d5f\" data-id=\"1ae1d5f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-24dde66 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"24dde66\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-39978d1\" data-id=\"39978d1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-23ca0fa elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"23ca0fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"1080\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-mobile-1.png\" class=\"attachment-full size-full wp-image-7352\" alt=\"Cas d&#039;\u00e8xit M\u00e0rqueting Digital: Amazfit | IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-mobile-1.png 700w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-mobile-1-194x300.png 194w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-mobile-1-664x1024.png 664w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f4dbb06 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f4dbb06\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c5df863\" data-id=\"c5df863\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f46eb6a elementor-widget elementor-widget-heading\" data-id=\"f46eb6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><i>Amazfit Social Media Case Study<\/i><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-005d036 elementor-widget elementor-widget-text-editor\" data-id=\"005d036\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<b>We manage the social media\nfor the <text style=\"color:#F6A000\">global smartwatch leader<\/text><\/b>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b552753\" data-id=\"b552753\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0783e9 elementor-widget elementor-widget-spacer\" data-id=\"d0783e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2ff3ee elementor-widget elementor-widget-text-editor\" data-id=\"f2ff3ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>IMAGINA manages the digital communication and social media strategy for Amazfit in Spain \u2014 a global leader in wearables and smartwatches for fitness, technology and lifestyle audiences.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0362abb elementor-widget elementor-widget-spacer\" data-id=\"0362abb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff5ad52 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ff5ad52\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-78091d4\" data-id=\"78091d4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c0b1d0 elementor-widget elementor-widget-counter\" data-id=\"9c0b1d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Followers<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"49\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-91392e1\" data-id=\"91392e1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50a5296 elementor-widget elementor-widget-counter\" data-id=\"50a5296\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Reach<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"19\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">M<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-9ecb310\" data-id=\"9ecb310\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-446a3ae elementor-widget elementor-widget-counter\" data-id=\"446a3ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Impressions<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"45\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">M<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-cd2bb4f\" data-id=\"cd2bb4f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8279863 elementor-widget elementor-widget-counter\" data-id=\"8279863\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Plays<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\">+<\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"933\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">K<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-77b4b2d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"77b4b2d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-730cdf3\" data-id=\"730cdf3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6db0fa3 elementor-widget elementor-widget-spacer\" data-id=\"6db0fa3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ebe67d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ebe67d1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-245fb05\" data-id=\"245fb05\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae685a1 elementor-widget elementor-widget-image\" data-id=\"ae685a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/3.png\" class=\"attachment-large size-large wp-image-6785\" alt=\"Cas d&#039;\u00e8xit M\u00e0rqueting Digital: Amazfit | IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/3.png 800w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/3-300x300.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/3-150x150.png 150w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/3-768x768.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ffb3b99\" data-id=\"ffb3b99\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-91af615 elementor-widget elementor-widget-video\" data-id=\"91af615\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/gif-colores-muneca.mp4\" autoplay=\"\" loop=\"\" playsinline=\"\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-95798e3\" data-id=\"95798e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-821b92a elementor-widget elementor-widget-image\" data-id=\"821b92a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/2.png\" class=\"attachment-large size-large wp-image-6783\" alt=\"Cas d&#039;\u00e8xit M\u00e0rqueting Digital: Amazfit | IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/2.png 800w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/2-300x300.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/2-150x150.png 150w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/2-768x768.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2e880f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2e880f5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6f2a468\" data-id=\"6f2a468\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f8341e elementor-widget elementor-widget-spacer\" data-id=\"1f8341e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e3e9df elementor-widget elementor-widget-text-editor\" data-id=\"8e3e9df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<b>We collaborated with <text style=\"color:#F6A000\">67 KOLs<\/text>,\nincluding Patry Jordan<\/b>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e9eb8f elementor-widget elementor-widget-text-editor\" data-id=\"5e9eb8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>To deliver a 360\u00b0 strategy, IMAGINA manages, plans and produces all social content \u2014 coordinating influencer activations, community management, paid media and brand events to grow Amazfit&#8217;s presence in Spain.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2c59365\" data-id=\"2c59365\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e08caaf elementor-widget elementor-widget-video\" data-id=\"e08caaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Untitled-1.mp4\" autoplay=\"\" controls=\"\" muted=\"muted\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fb38214 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fb38214\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eef4476\" data-id=\"eef4476\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d5fdd2 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5d5fdd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2642b1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b2642b1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a104daf\" data-id=\"a104daf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a67b606 elementor-widget elementor-widget-heading\" data-id=\"a67b606\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Related case studies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d9a87c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3d9a87c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f0451f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f0451f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-efef4e3\" data-id=\"efef4e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d95df2 elementor-widget elementor-widget-template\" data-id=\"8d95df2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"14485\" class=\"elementor elementor-14485\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-776ef5f0 elementor-section-full_width elementor-section-stretched elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle\" data-id=\"776ef5f0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-5c3113c5\" data-id=\"5c3113c5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2eb27b0e e-transform e-transform elementor-widget elementor-widget-image\" data-id=\"2eb27b0e\" data-element_type=\"widget\" data-e-type=\"widget\" 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data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/imaginadigital.com\/proyecto\/diputacio-de-barcelona\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"858\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-4.png\" class=\"attachment-full size-full wp-image-9991\" alt=\"Cas d&#039;\u00e8xit M\u00e0rqueting Digital: Diputaci\u00f3 de Barcelona | IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-4.png 1920w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-4-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-4-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-4-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-4-1536x686.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1d0a1c7b\" data-id=\"1d0a1c7b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7267200 elementor-widget elementor-widget-image\" data-id=\"7267200\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/imaginadigital.com\/proyecto\/freshlycosmetics\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"858\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-15.png\" class=\"attachment-full size-full wp-image-10017\" alt=\"Freshly Cosmetics - Cas d&#039;\u00e8xit M\u00e0rqueting Digital | IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-15.png 1920w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-15-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-15-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-15-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-15-1536x686.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3293b858\" data-id=\"3293b858\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29e6c883 elementor-widget elementor-widget-image\" data-id=\"29e6c883\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/imaginadigital.com\/proyecto\/damel\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"858\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/Damel-top.png\" class=\"attachment-full size-full wp-image-7530\" alt=\"Cas d&#039;\u00e8xit M\u00e0rqueting Digital: Damel | IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/Damel-top.png 1920w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/Damel-top-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/Damel-top-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/Damel-top-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/09\/Damel-top-1536x686.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Amazfit Social Media Case Study We manage the social media for the global smartwatch leader IMAGINA manages the digital communication and social media strategy for Amazfit in Spain \u2014 a global leader in wearables and smartwatches for fitness, technology and lifestyle audiences. Followers + 0 % Reach + 0 M Impressions + 0 M Plays &#8230; <a title=\"Amazfit &#8211; Social Media and Influencer Marketing for a Global Smartwatch Brand\" class=\"read-more\" href=\"https:\/\/imaginadigital.com\/en\/project\/amazfit-en\/\" aria-label=\"Read more about Amazfit &#8211; Social Media and Influencer Marketing for a Global Smartwatch Brand\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":16535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[432],"tags":[],"class_list":["post-27963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-project"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Amazfit Social Media Case Study | IMAGINA Digital<\/title>\n<meta name=\"description\" content=\"Discover how IMAGINA helped Amazfit grow with social media, content strategy and creative digital\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imaginadigital.com\/en\/project\/amazfit-en\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazfit - Social Media and Influencer Marketing for a Global Smartwatch Brand\" \/>\n<meta property=\"og:description\" content=\"Discover how IMAGINA helped Amazfit grow with social media, content strategy and creative digital\" \/>\n<meta property=\"og:url\" content=\"https:\/\/imaginadigital.com\/en\/project\/amazfit-en\/\" \/>\n<meta property=\"og:site_name\" content=\"IMAGINA Agencia de Marketing Digital\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-29T07:45:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-23T11:29:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/06\/Amazfit-top-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"858\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Carolina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carolina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/project\\\/amazfit-en\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/project\\\/amazfit-en\\\/\"},\"author\":{\"name\":\"Carolina\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#\\\/schema\\\/person\\\/43001924663404f5ee9bb53886ab8570\"},\"headline\":\"Amazfit &#8211; 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