{"id":29829,"date":"2026-06-22T17:48:49","date_gmt":"2026-06-22T15:48:49","guid":{"rendered":"https:\/\/imaginadigital.com\/sin-categorizar\/my-chef-en\/"},"modified":"2026-07-23T13:13:27","modified_gmt":"2026-07-23T11:13:27","slug":"my-chef-en","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/en\/project\/my-chef-en\/","title":{"rendered":"MyChef Case Study"},"content":{"rendered":"

\"Web \"MyChef<\/p>\n

Case Study Digital Marketing: My Chef<\/h1>\n

We implemented a qualified lead-generation strategy<\/strong><\/p>\n

My Chef is a supplier of industrial ovens for professionals. We implemented a qualified lead-generation strategy based on three key pillars: Paid Media campaigns, advertising creative design and two conversion-focused landing pages.<\/p>\n

\"MyChef
\nImpressions
\n+
\n0
\nM
\nClicks
\n+
\n0
\nK
\nLeads mensuales
\n0<\/p>\n

Search and Display remarketing campaigns<\/strong><\/p>\n

To generate leads, we launched search campaigns with product-specific keywords and Display remarketing campaigns to re-engage users who had not yet submitted their details. Traffic from these campaigns was directed to dedicated landing pages.<\/p>\n

On Facebook and Instagram Ads, leads were captured through instant forms using highly segmented audiences. Bespoke creative assets were designed and produced for both Google Display and Social Ads.<\/p>\n