{"id":29836,"date":"2026-06-22T18:09:34","date_gmt":"2026-06-22T16:09:34","guid":{"rendered":"https:\/\/imaginadigital.com\/sin-categorizar\/petit-celler-i-vinissim-en\/"},"modified":"2026-07-23T13:14:40","modified_gmt":"2026-07-23T11:14:40","slug":"petit-celler-i-vinissim-en","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/en\/project\/petit-celler-i-vinissim-en\/","title":{"rendered":"Petit Celler i Vin\u00edssim Case Study"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"858\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-8.png\" alt=\"Petit Celler i Vin\u00edssim digital marketing case study \u2013 IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-8.png 1920w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-8-300x134.png 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-8-1024x458.png 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-8-768x343.png 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-8-1536x686.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"1080\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-10.png\" alt=\"Petit Celler i Vin\u00edssim digital marketing case study \u2013 IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-10.png 700w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-10-194x300.png 194w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/MicrosoftTeams-image-10-664x1024.png 664w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h1>Digital Marketing Case Study: Petit Celler I Vinissim<\/h1>\n<p>\t\t<b>The campaigns that won us three Communicator Awards<\/b><\/p>\n<p>At IMAGINA, we worked with Petit Celler and Vin\u00edssim to develop a tailored digital marketing strategy focused on their business goals. After analysing the starting point in depth, we identified key opportunities and designed an action plan adapted to their sector and target audience. Throughout the project, we implemented the agreed actions and continuously measured results to optimise performance. The outcome was a significant improvement in digital visibility, qualified traffic and conversions. This case study shows how a well-executed strategy can transform a company\u2019s online presence.<\/p>\n<p>We designed two advertising campaigns for two of our leading clients in the wine sector. Both were recognised by the New York-based Academy of Interactive and Visual Arts (AIVA) in the Campaign \u2014 Corporate Communication for Branded Content category.<\/p>\n<p>\t\t\tViews<br \/>\n\t\t\t\t+<br \/>\n\t\t\t\t0<br \/>\n\t\t\tInteractions<br \/>\n\t\t\t\t+<br \/>\n\t\t\t\t0<br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v2_CopaNadal-1024x1024.jpg\" alt=\"Petit Celler i Vin\u00edssim digital marketing case study \u2013 IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v2_CopaNadal-1024x1024.jpg 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v2_CopaNadal-300x300.jpg 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v2_CopaNadal-150x150.jpg 150w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v2_CopaNadal-768x768.jpg 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v2_CopaNadal.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v3_CopaNadal-1024x1024.jpg\" alt=\"Petit Celler i Vin\u00edssim digital marketing case study \u2013 IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v3_CopaNadal-1024x1024.jpg 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v3_CopaNadal-300x300.jpg 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v3_CopaNadal-150x150.jpg 150w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v3_CopaNadal-768x768.jpg 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v3_CopaNadal.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v1_CopaNadal-1024x1024.jpg\" alt=\"Petit Celler i Vin\u00edssim digital marketing case study \u2013 IMAGINA\" srcset=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v1_CopaNadal-1024x1024.jpg 1024w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v1_CopaNadal-300x300.jpg 300w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v1_CopaNadal-150x150.jpg 150w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v1_CopaNadal-768x768.jpg 768w, https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/10\/v1_CopaNadal.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br \/>\n\t\t\t\tCampaigns de comunicaci\u00f3n 360\u00ba<\/p>\n<p>We developed two 360-degree communication campaigns to increase visibility and strengthen sales for two Excelsia wine brands: Petit Celler and Vin\u00edssim Andorra. We handled the strategy, creative concept and storytelling, creative direction of the photo shoot, audiovisual production of viral assets, social media strategy and management, and content production. We also defined long-term actions to extend reach and produced offline materials, including posters and leaflets.<\/p>\n<p>\t\t\t\t\u201cThe Beauty of Good Taste\u201d\u201cThe Beauty of Good Taste\u201d, created for Vin\u00edssim Andorra, received an Excellence award \u2014 the highest distinction \u2014 and a Distinction.https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/05\/La-bellesa-del-bon-gust_-gana-2-Communicator-Awards.mp4<br \/>\n\t\t\t\t\u201cChristmas in a Glass\u201d\u201cChristmas in a Glass\u201d, by El Petit Celler received a Distinction.https:\/\/imaginadigital.com\/wp-content\/uploads\/2022\/05\/En-una-copa-tot-un-Nadal.-Bones-Festes.mp4\t\t\t\t\t<\/p>\n<h2>More projects<\/h2>\n<h3>Related Services<\/h3>\n<p>Would you like to achieve results like those of <strong>Petit Celler y Vin\u00edssim<\/strong>? Discover our <a href=\"https:\/\/imaginadigital.com\/agency-marketing-digital-barcelona-madrid\/\"><strong>digital marketing agency<\/strong><\/a> and discover how IMAGINA can grow your business.<\/p>\n<ul>\n<li><a href=\"https:\/\/imaginadigital.com\/agency-marketing-digital-barcelona-madrid\/\">Digital Marketing Agency \u00b7 IMAGINA<\/a><\/li>\n<li><a href=\"https:\/\/imaginadigital.com\/casos-de-exito\/\">View all case studies<\/a><\/li>\n<li><a href=\"https:\/\/imaginadigital.com\/contacto\/\">Tell us about your project<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Imagina created two award-winning 360\u00ba communication campaigns for Petit Celler and Vin\u00edssim Andorra, winning 3 Communicator Awards from AIVA New York.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[432],"tags":[],"class_list":["post-29836","post","type-post","status-publish","format-standard","hentry","category-project"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Petit Celler i Vinissim Digital Marketing Case Study | IMAGINA Digital<\/title>\n<meta name=\"description\" content=\"Discover the Petit Celler i Vinissim case study by IMAGINA: digital marketing strategy, creativity and online\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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