{"id":31982,"date":"2026-05-29T10:01:07","date_gmt":"2026-05-29T08:01:07","guid":{"rendered":"https:\/\/imaginadigital.com\/sin-categorizar\/how-to-choose-a-social-media-agency-for-a-large-company\/"},"modified":"2026-07-17T16:00:03","modified_gmt":"2026-07-17T14:00:03","slug":"how-to-choose-a-social-media-agency-for-a-large-company","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/en\/blog-en\/how-to-choose-a-social-media-agency-for-a-large-company\/","title":{"rendered":"How to choose a social media agency for a large company"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"31982\" class=\"elementor elementor-31982 elementor-27172\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44ad2c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44ad2c3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1e9d537\" data-id=\"1e9d537\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9b8f0b8 elementor-widget elementor-widget-text-editor\" data-id=\"9b8f0b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-end=\"811\" data-start=\"457\">Choosing a social media agency for a large company is a strategic decision. It is not just about outsourcing publications or delegating content. It is about entrusting the public presence of the brand to a team that must understand the business, coordinate with different departments, protect the reputation and generate measurable results.<\/p>\n<p data-end=\"894\" data-start=\"813\">Therefore, the question should not only be &#8220;which public agency best&#8221;, but:<\/p>\n<blockquote data-end=\"969\" data-start=\"896\">\n<p data-end=\"969\" data-start=\"898\">What agency can truly understand the complexity of a great brand?<\/p>\n<\/blockquote>\n<p data-end=\"1080\" data-start=\"971\">At Imagina we work on social networks from that perspective: strategy, integration, community and business.<\/p>\n<h3 data-end=\"1151\" data-section-id=\"1wynuzb\" data-start=\"1082\"><strong><span style=\"color: #ff9900;\">What a social media agency for large companies should have<\/span><\/strong><\/h3>\n<p data-end=\"1253\" data-start=\"1153\">Large organizations have very different needs than those of an SME or an emerging brand.<\/p>\n<p data-end=\"1265\" data-start=\"1255\">They manage:<\/p>\n<ul data-end=\"1496\" data-start=\"1267\">\n<li data-end=\"1294\" data-section-id=\"mj1bz8\" data-start=\"1267\">Multiple interlocutors.<\/li>\n<li data-end=\"1329\" data-section-id=\"ims2q5\" data-start=\"1295\">Internal approval processes.<\/li>\n<li data-end=\"1358\" data-section-id=\"tchqzu\" data-start=\"1330\">Reputational sensitivity.<\/li>\n<li data-end=\"1382\" data-section-id=\"7f99h5\" data-start=\"1359\">Simultaneous campaigns.<\/li>\n<li data-end=\"1425\" data-section-id=\"1hxo4o9\" data-start=\"1383\">Commercial and institutional objectives.<\/li>\n<li data-end=\"1461\" data-section-id=\"gwtppu\" data-start=\"1426\">Different audiences and audiences.<\/li>\n<li data-end=\"1496\" data-section-id=\"r8ybgq\" data-start=\"1462\">Complex digital ecosystems.<\/li>\n<\/ul>\n<p data-end=\"1615\" data-start=\"1498\">The right agency must know how to work within that environment without losing strategic capacity or operational agility.<\/p>\n<h4 data-end=\"1682\" data-section-id=\"1a0p3dn\" data-start=\"1617\"><span style=\"color: #ff9900;\">1. The agency must understand the complexity of a large company<\/span><\/h4>\n<p data-end=\"1713\" data-start=\"1684\">The first key question is:<\/p>\n<h5 data-end=\"1778\" data-section-id=\"15s8bl6\" data-start=\"1715\" style=\"text-align: center;\"><strong><span style=\"color: #ff9900;\">Does this agency understand how a large organization works?<\/span><\/strong><\/h5>\n<p data-end=\"1872\" data-start=\"1780\">Not all agencies are prepared to work with complex corporate structures.<\/p>\n<p data-end=\"1921\" data-start=\"1874\">A large company needs an agency capable of:<\/p>\n<ul data-end=\"2126\" data-start=\"1923\">\n<li data-end=\"1977\" data-section-id=\"1g790lm\" data-start=\"1923\">Coordinate with marketing, communication and management.<\/li>\n<li data-end=\"2013\" data-section-id=\"k2qsp4\" data-start=\"1978\">Manage timings and validations.<\/li>\n<li data-end=\"2045\" data-section-id=\"136pia\" data-start=\"2014\">Maintain brand consistency.<\/li>\n<li data-end=\"2084\" data-section-id=\"n8f5n8\" data-start=\"2046\">Adapt to different stakeholders.<\/li>\n<li data-end=\"2126\" data-section-id=\"pxov9x\" data-start=\"2085\">Integrate as a strategic partner.<\/li>\n<\/ul>\n<p data-end=\"2225\" data-start=\"2128\">Social media management for large companies requires method, organization and global vision.<\/p>\n<h4 data-end=\"2289\" data-section-id=\"194ze1o\" data-start=\"2227\"><span style=\"color: #ff9900;\">2. You must have demonstrable experience in different sectors<\/span><\/h4>\n<p data-end=\"2320\" data-start=\"2291\">The second key question is:<\/p>\n<h5 style=\"text-align: center;\"><span style=\"color: #ff9900;\"><strong>Have you worked with challenges similar to mine?<\/strong><\/span><\/h5>\n<p data-end=\"2409\" data-start=\"2369\">Real experience makes the difference.<\/p>\n<p data-end=\"2452\" data-start=\"2411\">At Imagina we have worked with brands of:<\/p>\n<ul data-end=\"2565\" data-start=\"2454\">\n<li data-end=\"2466\" data-section-id=\"12j41of\" data-start=\"2454\">Mobility.<\/li>\n<li data-end=\"2477\" data-section-id=\"1iybwhi\" data-start=\"2467\">Events.<\/li>\n<li data-end=\"2491\" data-section-id=\"8ziafx\" data-start=\"2478\">Technology.<\/li>\n<li data-end=\"2501\" data-section-id=\"jvgc69\" data-start=\"2492\">Retail.<\/li>\n<li data-end=\"2517\" data-section-id=\"2y5oau\" data-start=\"2502\">Food.<\/li>\n<li data-end=\"2534\" data-section-id=\"16p439v\" data-start=\"2518\">Institutions.<\/li>\n<li data-end=\"2547\" data-section-id=\"1cz3023\" data-start=\"2535\">Services.<\/li>\n<li data-end=\"2554\" data-section-id=\"1j40x4k\" data-start=\"2548\">B2B.<\/li>\n<li data-end=\"2565\" data-section-id=\"1kjq4v4\" data-start=\"2555\">Consumption.<\/li>\n<\/ul>\n<p data-end=\"2667\" data-start=\"2567\">Each sector has different codes, audiences and objectives. The ability to adapt is essential.<\/p>\n<h5 data-end=\"2733\" data-section-id=\"15o4a8r\" data-start=\"2669\"><span style=\"color: #ff9900;\"><strong>Saba: social listening and international reputation analysis<\/strong><\/span><\/h5>\n<p data-end=\"2879\" data-start=\"2735\">with <a href=\"https:\/\/www.saba.es\/ca\/particulars?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=search%23es-cat-brand-p%23ven&amp;utm_term=saba&amp;utm_id=1709612334&amp;utm_source_platform=Google%20Ads&amp;gad_source=1&amp;gad_campaignid=1709612334&amp;gbraid=0AAAAADOq-d2Fj6CRAXkHjbqvAefbbLWgc&amp;gclid=Cj0KCQjw_b_QBhCSARIsAP6hR4eo6h2SmJVXASeepnHMlpo1fMb-gt6u8sNcUhVZBn1GSxVq3nH83_saAl3gEALw_wcB\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Saba<\/span><\/span><\/a>, the project focused on the analysis of brand perception through social listening strategies.<\/p>\n<p data-end=\"2903\" data-start=\"2881\">The strategy included:<\/p>\n<ul data-end=\"3138\" data-start=\"2905\">\n<li data-end=\"2950\" data-section-id=\"1gnsl4e\" data-start=\"2905\">Monitoring of digital conversations.<\/li>\n<li data-end=\"2998\" data-section-id=\"q9xn11\" data-start=\"2951\">Analysis of up to 10,000 monthly mentions.<\/li>\n<li data-end=\"3060\" data-section-id=\"yf9j0\" data-start=\"2999\">Reputation study in Spain and international markets.<\/li>\n<li data-end=\"3138\" data-section-id=\"33qduv\" data-start=\"3061\">Monitoring in countries such as Portugal, Italy, Chile, Germany and the United Kingdom.<\/li>\n<\/ul>\n<p data-end=\"3252\" data-start=\"3140\">This type of project requires analytical capacity, data interpretation and international strategic vision.<\/p>\n<h4><span style=\"color: #ff9900;\">3. You must combine strategy, creativity and data<\/span><\/h4>\n<p data-end=\"3452\" data-start=\"3307\">A great company doesn&#8217;t just need creativity. You need an agency capable of connecting strategy, content, paid media and results analysis.<\/p>\n<p data-end=\"3498\" data-section-id=\"13mxvxf\" data-start=\"3454\" style=\"text-align: center;\"><span style=\"color: #ff9900;\">Strategy without execution does not work.<\/span><\/p>\n<p data-end=\"3539\" data-section-id=\"8rj1by\" data-start=\"3499\" style=\"text-align: center;\"><span style=\"color: #ff9900;\">Neither does execution without strategy.<\/span><\/p>\n<p data-end=\"3611\" data-start=\"3541\">Therefore, a social media agency for large companies must integrate:<\/p>\n<ul data-end=\"3772\" data-start=\"3613\">\n<li data-end=\"3634\" data-section-id=\"6i4gxf\" data-start=\"3613\">Digital strategy.<\/li>\n<li data-end=\"3649\" data-section-id=\"1yqw53k\" data-start=\"3635\">Creativity.<\/li>\n<li data-end=\"3663\" data-section-id=\"1pt8egb\" data-start=\"3650\">Social ads.<\/li>\n<li data-end=\"3676\" data-section-id=\"mvar60\" data-start=\"3664\">Reporting.<\/li>\n<li data-end=\"3696\" data-section-id=\"1235b04\" data-start=\"3677\">Social listening.<\/li>\n<li data-end=\"3720\" data-section-id=\"1xm11z8\" data-start=\"3697\">Community management.<\/li>\n<li data-end=\"3747\" data-section-id=\"j8cgts\" data-start=\"3721\">Content production.<\/li>\n<li data-end=\"3772\" data-section-id=\"1bto45l\" data-start=\"3748\">Continuous optimization.<\/li>\n<\/ul>\n<h5 data-end=\"3834\" data-section-id=\"ormqdk\" data-start=\"3774\"><strong><span style=\"color: #ff9900;\">Fotocasa Pro: business-oriented social media strategy<\/span><\/strong><\/h5>\n<p data-end=\"3984\" data-start=\"3836\">with <a href=\"https:\/\/profesionales.fotocasa.es\/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=brand&amp;gad_source=1&amp;gad_campaignid=23044091649&amp;gbraid=0AAAAAD7hkfGCyKwSAj6LrLSQm1k4RLz3p&amp;gclid=Cj0KCQjw_b_QBhCSARIsAP6hR4cD5Bw7H5xyfs1cTWBK54q6R0Y_ieNWhdh97Bt6DJLiG4NK2bSAL7YaAlnFEALw_wcB\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Photocasa Pro<\/span><\/span><\/a>At Imagina we develop a social strategy focused on notoriety and generation of qualified leads.<\/p>\n<p data-end=\"4006\" data-start=\"3986\">The project included:<\/p>\n<ul data-end=\"4223\" data-start=\"4008\">\n<li data-end=\"4057\" data-section-id=\"1e8s3r8\" data-start=\"4008\">Creation and reorganization of social profiles.<\/li>\n<li data-end=\"4085\" data-section-id=\"4dcthg\" data-start=\"4058\">Content strategy.<\/li>\n<li data-end=\"4105\" data-section-id=\"1235b04\" data-start=\"4086\">Social listening.<\/li>\n<li data-end=\"4129\" data-section-id=\"16r316k\" data-start=\"4106\">Event coverage.<\/li>\n<li data-end=\"4169\" data-section-id=\"bfp4p5\" data-start=\"4130\">Activation of social ads campaigns.<\/li>\n<li data-end=\"4223\" data-section-id=\"1mfzpdq\" data-start=\"4170\">Strategy aimed at brand awareness and acquisition.<\/li>\n<\/ul>\n<p data-end=\"4351\" data-start=\"4225\">The objective was not simply &#8220;to have networks&#8221;, but to turn them into a tool for growth and sector positioning.<\/p>\n<h3 data-end=\"4427\" data-section-id=\"acfwed\" data-start=\"4353\"><span style=\"color: #ff9900;\">4. You must know how to manage different audiences within the same brand<\/span><\/h3>\n<p data-end=\"4487\" data-start=\"4429\">Big brands don&#8217;t usually target a single audience.<\/p>\n<p data-end=\"4553\" data-start=\"4489\">The same company may need to communicate simultaneously with:<\/p>\n<ul data-end=\"4688\" data-start=\"4555\">\n<li data-end=\"4566\" data-section-id=\"1mexup5\" data-start=\"4555\">Clients.<\/li>\n<li data-end=\"4578\" data-section-id=\"1uhwtp7\" data-start=\"4567\">Partners.<\/li>\n<li data-end=\"4588\" data-section-id=\"uhg8v3\" data-start=\"4579\">Media.<\/li>\n<li data-end=\"4605\" data-section-id=\"16p439v\" data-start=\"4589\">Institutions.<\/li>\n<li data-end=\"4622\" data-section-id=\"b2tyko\" data-start=\"4606\">Professionals.<\/li>\n<li data-end=\"4644\" data-section-id=\"7so02m\" data-start=\"4623\">Young audiences.<\/li>\n<li data-end=\"4663\" data-section-id=\"c97qd5\" data-start=\"4645\">Local community.<\/li>\n<li data-end=\"4688\" data-section-id=\"1xq0dka\" data-start=\"4664\">International audience.<\/li>\n<\/ul>\n<p data-end=\"4771\" data-start=\"4690\">The agency must adapt messages, formats and tone without losing brand coherence.<\/p>\n<h5 data-end=\"4838\" data-section-id=\"vvl4ek\" data-start=\"4773\"><strong><span style=\"color: #ff9900;\">Port Vell: social communication adapted to different audiences<\/span><\/strong><\/h5>\n<p data-end=\"5017\" data-start=\"4840\">with <a href=\"https:\/\/portvellbcn.cat\/es\/\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Port Vell<\/span><\/span><\/a>, we work on a social media strategy focused on reinforcing digital notoriety and connecting with different audience profiles.<\/p>\n<p data-end=\"5046\" data-start=\"5019\">The strategy focused on:<\/p>\n<ul data-end=\"5237\" data-start=\"5048\">\n<li data-end=\"5090\" data-section-id=\"ymjtit\" data-start=\"5048\">Adaptation of content according to audiences.<\/li>\n<li data-end=\"5123\" data-section-id=\"g91syx\" data-start=\"5091\">Digital community reinforcement.<\/li>\n<li data-end=\"5188\" data-section-id=\"ey1obt\" data-start=\"5124\">Visual strategy aligned with the positioning of the space.<\/li>\n<li data-end=\"5237\" data-section-id=\"hu4508\" data-start=\"5189\">Content aimed at notoriety and engagement.<\/li>\n<\/ul>\n<p data-end=\"5327\" data-start=\"5239\">Managing multiple audiences is one of the great challenges of corporate social media.<\/p>\n<h3 data-end=\"5389\" data-section-id=\"1sn0vuz\" data-start=\"5329\"><span style=\"color: #ff9900;\">5. You must adapt the language to each platform and community<\/span><\/h3>\n<p data-end=\"5509\" data-start=\"5391\">It is not communicated the same in TikTok as in LinkedIn. Nor is it spoken in the same way to a B2B audience as to final consumers.<\/p>\n<p data-end=\"5548\" data-start=\"5511\">A strategic agency understands that:<\/p>\n<ul data-end=\"5679\" data-start=\"5550\">\n<li data-end=\"5586\" data-section-id=\"184lsxc\" data-start=\"5550\">Each platform has its language.<\/li>\n<li data-end=\"5631\" data-section-id=\"1npkf19\" data-start=\"5587\">Each audience consumes different content.<\/li>\n<li data-end=\"5679\" data-section-id=\"ucd9y0\" data-start=\"5632\">Each format responds to different objectives.<\/li>\n<\/ul>\n<p data-end=\"5742\" data-start=\"5681\">At Imagina we have worked on this adaptation in projects such as:<\/p>\n<ul data-end=\"5943\" data-start=\"5744\">\n<li data-end=\"5783\" data-section-id=\"1etlrsl\" data-start=\"5744\"><a href=\"https:\/\/imaginadigital.com\/en\/proyecto\/carnetjove-tiktok-en\/\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Youth Card<\/span><\/span><\/a><\/li>\n<li data-end=\"5823\" data-section-id=\"1fetjdh\" data-start=\"5784\"><a href=\"https:\/\/imaginadigital.com\/en\/proyecto\/delonghi-en\/\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">De&#8217;Longhi<\/span><\/span><\/a><\/li>\n<li data-end=\"5863\" data-section-id=\"16uh11\" data-start=\"5824\"><a href=\"https:\/\/imaginadigital.com\/en\/proyecto\/amazfit-en\/\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Amazfit<\/span><\/span><\/a><\/li>\n<li data-end=\"5903\" data-section-id=\"btvcid\" data-start=\"5864\"><a href=\"https:\/\/imaginadigital.com\/en\/proyecto\/saba-en\/\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Saba<\/span><\/span><\/a><\/li>\n<li data-end=\"5943\" data-section-id=\"u21111\" data-start=\"5904\"><a href=\"https:\/\/imaginadigital.com\/proyecto\/fotocasapro-cat\/\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Photocasa Pro<\/span><\/span><\/a><\/li>\n<\/ul>\n<p data-end=\"6040\" data-start=\"5945\">Each project requires a different narrative, a different community and a specific strategy.<\/p>\n<h3 data-end=\"6104\" data-section-id=\"vsn3ap\" data-start=\"6042\"><strong><span style=\"color: #ff9900;\">What differentiates a partner agency from a simple supplier<\/span><\/strong><\/h3>\n<p data-end=\"6159\" data-start=\"6106\">Many companies look for an agency that &#8220;runs networks.&#8221;<\/p>\n<p data-end=\"6282\" data-start=\"6161\">Big brands need something different: a strategic partner capable of integrating into the business and providing criteria.<\/p>\n<h5 data-end=\"6308\" data-section-id=\"1b5nkxa\" data-start=\"6284\"><span style=\"color: #ff9900;\">A partner agency:<\/span><\/h5>\n<ul data-end=\"6553\" data-start=\"6310\">\n<li data-end=\"6342\" data-section-id=\"l2l7u0\" data-start=\"6310\">Understand business objectives.<\/li>\n<li data-end=\"6382\" data-section-id=\"w71qrh\" data-start=\"6343\">Participate in strategic decisions.<\/li>\n<li data-end=\"6415\" data-section-id=\"3fonb4\" data-start=\"6383\">Continuously propose improvements.<\/li>\n<li data-end=\"6446\" data-section-id=\"k3h5ii\" data-start=\"6416\">Provides analysis and reporting.<\/li>\n<li data-end=\"6481\" data-section-id=\"t7vqxa\" data-start=\"6447\">Anticipate reputational risks.<\/li>\n<li data-end=\"6517\" data-section-id=\"ybrn0b\" data-start=\"6482\">Integrate creativity and results.<\/li>\n<li data-end=\"6553\" data-section-id=\"1giabrh\" data-start=\"6518\">Work with a long-term vision.<\/li>\n<\/ul>\n<p data-end=\"6642\" data-start=\"6555\">That approach is what turns social media into a real growth tool.<\/p>\n<p data-end=\"6642\" data-start=\"6555\">\u00a0<\/p>\n<h3><span style=\"color: #ff9900;\"><strong>Which social media agency should a large company hire?<\/strong><\/span><\/h3>\n<p data-end=\"7027\" data-start=\"6732\">A large company should hire a social media agency with experience in complex brand management, strategic capacity, data analysis and adaptation to multiple audiences. The ideal agency must combine strategy, creativity, reporting, social listening and business objectives.<\/p>\n<h3 data-end=\"7095\" data-section-id=\"v744h9\" data-start=\"7029\"><strong><span style=\"color: #ff9900;\">How to choose a social media agency for a large company<\/span><\/strong><\/h3>\n<p data-end=\"7176\" data-start=\"7097\">Before hiring a social media agency, a large company should analyze:<\/p>\n<ol data-end=\"7459\" data-start=\"7178\">\n<li data-end=\"7216\" data-section-id=\"g8gffl\" data-start=\"7178\">Experience in similar projects.<\/li>\n<li data-end=\"7242\" data-section-id=\"ojsbdb\" data-start=\"7217\">Strategic capacity.<\/li>\n<li data-end=\"7280\" data-section-id=\"em7z7h\" data-start=\"7243\">Reputation and community management.<\/li>\n<li data-end=\"7317\" data-section-id=\"1clmdlg\" data-start=\"7281\">Integration with internal teams.<\/li>\n<li data-end=\"7356\" data-section-id=\"1izj3g4\" data-start=\"7318\">Reporting and analysis of results.<\/li>\n<li data-end=\"7406\" data-section-id=\"wgn4ti\" data-start=\"7357\">Adaptation to different audiences and platforms.<\/li>\n<li data-end=\"7459\" data-section-id=\"174sk0q\" data-start=\"7407\">Ability to combine organic, paid and content.<\/li>\n<\/ol>\n<h2 data-end=\"7467\" data-section-id=\"1hryhf7\" data-start=\"7461\">\u00a0<\/h2>\n<h3 data-end=\"7467\" data-section-id=\"1hryhf7\" data-start=\"7461\"><strong><span style=\"color: #ff9900;\">FAQ<\/span><\/strong><\/h3>\n<h5 data-end=\"7543\" data-section-id=\"1navbme\" data-start=\"7469\"><span style=\"color: #ff9900;\">What should a social media agency offer for large companies?<\/span><\/h5>\n<p data-end=\"7714\" data-start=\"7545\">It must offer strategy, community management, content adapted to each platform, reporting, social listening and the ability to coordinate with different departments.<\/p>\n<h5 data-end=\"7778\" data-section-id=\"1e0rha1\" data-start=\"7716\"><span style=\"color: #ff9900;\">How to choose a social media agency for a big brand?<\/span><\/h5>\n<p data-end=\"7936\" data-start=\"7780\">The best option is an agency with experience in complex projects, strategic vision and the ability to generate measurable results beyond the content.<\/p>\n<h5 data-end=\"8020\" data-section-id=\"pc3g8t\" data-start=\"7938\"><span style=\"color: #ff9900;\">Why does a large company need a strategic agency and not just a creative one?<\/span><\/h5>\n<p data-end=\"8181\" data-start=\"8022\">Because social networks directly impact reputation, positioning and business. Creativity is important, but without strategy it loses effectiveness.<\/p>\n<h5 data-end=\"8255\" data-section-id=\"12qem4z\" data-start=\"8183\"><span style=\"color: #ff9900;\">What experience should a corporate social media agency have?<\/span><\/h5>\n<p data-end=\"8396\" data-start=\"8257\">Experience in managing large brands, multichannel campaigns, social listening, community management, social ads and results analysis.<\/p>\n<h2 data-end=\"8411\" data-section-id=\"8dqre\" data-start=\"8398\">\u00a0<\/h2>\n<h3 data-end=\"8411\" data-section-id=\"8dqre\" data-start=\"8398\"><span style=\"color: #ff9900;\"><strong>Conclusion<\/strong><\/span><\/h3>\n<p data-end=\"8528\" data-start=\"8413\">Choosing a social media agency for a large company is not just about finding a content provider.<\/p>\n<p data-end=\"8718\" data-start=\"8530\">It is about finding a partner capable of understanding the complexity of the business, protecting brand reputation and converting social networks into a strategic growth tool.<\/p>\n<p data-end=\"8914\" data-start=\"8720\">At Imagina we have been helping large brands for years to build communities, strengthen positioning and generate measurable results through social media strategies adapted to each objective.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Choosing a social media agency for a large company is a strategic decision. It is not just about outsourcing publications or delegating content. It is about entrusting the public presence of the brand to a team that must understand the business, coordinate with different departments, protect the reputation and generate measurable results. Therefore, the question &#8230; <a title=\"How to choose a social media agency for a large company\" class=\"read-more\" href=\"https:\/\/imaginadigital.com\/en\/blog-en\/how-to-choose-a-social-media-agency-for-a-large-company\/\" aria-label=\"Read more about How to choose a social media agency for a large company\">Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":28098,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[420],"tags":[],"class_list":["post-31982","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to choose a social media agency for companies | Imagina<\/title>\n<meta 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