{"id":31999,"date":"2025-05-12T10:21:34","date_gmt":"2025-05-12T08:21:34","guid":{"rendered":"https:\/\/imaginadigital.com\/sin-categorizar\/the-magic-of-giving-books-honored-by-aiva\/"},"modified":"2026-07-17T16:02:26","modified_gmt":"2026-07-17T14:02:26","slug":"the-magic-of-giving-books-honored-by-aiva","status":"publish","type":"post","link":"https:\/\/imaginadigital.com\/en\/blog-en\/the-magic-of-giving-books-honored-by-aiva\/","title":{"rendered":"“The Magic of Giving Books”, honored by AIVA"},"content":{"rendered":"\t\t
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Our Christmas campaign “The Magic of Giving Books”<\/em>, created together with Penguin Random House, has been selected as one of the honored projects of the 31st edition 2025 of the Communicator Awards<\/a><\/strong>, highlighted by the team of the Academy of Interactive & Visual Arts<\/em> (AIVA).<\/p>\n

It is a especially exciting recognition for the entire IMAGINA team<\/strong>, not only because of the international visibility it represents, but because of what it means on an emotional level: this campaign was born with the intention of returning prominence to the most timeless and valuable gift that exists… a book.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Among the comments shared by the AIVA team, we were especially moved by the testimony of Aurore Chao-Oger, Social Media Manager at AIVA, who said:<\/p>\n

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“As an avid reader, I find this campaign very powerful and impactful. For me, books are precious objects, full of memories and stories.”<\/em><\/p>\n<\/blockquote>\n

Thank you, Aurore, for your words so full of truth.\u00a0We are proud to know that the campaign has connected in such a personal and deep way.<\/strong>.<\/p>\n

And of course, thanks to Penguin Random House for trusting us to shape this story. And to the entire AIVA team for this\u00a0recognition that drives us to continue<\/a>\u00a0creating with soul, sensitivity and purpose.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Our Christmas campaign “The Magic of Giving Books”, created together with Penguin Random House, has been selected as one of the honored projects of the 31st edition 2025 of the Communicator Awards, highlighted by the team of the Academy of Interactive & Visual Arts (AIVA). It is a especially exciting recognition for the entire IMAGINA … Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":25401,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[420],"tags":[655,501,654],"class_list":["post-31999","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","tag-aiva-en","tag-imagina-en","tag-the-communicator-awards-en"],"acf":[],"yoast_head":"\n"The Magic of Giving Books", honored by AIVA - IMAGINA Agencia de Marketing Digital<\/title>\n<meta name=\"description\" content=\"Our Christmas campaign "The Magic of Giving Books" for Penguin Random House has been honored at the Communicator Awards 2025.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imaginadigital.com\/en\/blog-en\/the-magic-of-giving-books-honored-by-aiva\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\""The Magic of Giving Books", honored by AIVA\" \/>\n<meta property=\"og:description\" content=\"Our Christmas campaign "The Magic of Giving Books" for Penguin Random House has been honored at the Communicator Awards 2025.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/imaginadigital.com\/en\/blog-en\/the-magic-of-giving-books-honored-by-aiva\/\" \/>\n<meta property=\"og:site_name\" content=\"IMAGINA Agencia de Marketing Digital\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-12T08:21:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-17T14:02:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/imaginadigital.com\/wp-content\/uploads\/2025\/05\/Diseno-sin-titulo-60.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1250\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Carolina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carolina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/blog-en\\\/the-magic-of-giving-books-honored-by-aiva\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/blog-en\\\/the-magic-of-giving-books-honored-by-aiva\\\/\"},\"author\":{\"name\":\"Carolina\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#\\\/schema\\\/person\\\/43001924663404f5ee9bb53886ab8570\"},\"headline\":\"“The Magic of Giving Books”, honored by AIVA\",\"datePublished\":\"2025-05-12T08:21:34+00:00\",\"dateModified\":\"2026-07-17T14:02:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/blog-en\\\/the-magic-of-giving-books-honored-by-aiva\\\/\"},\"wordCount\":222,\"publisher\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/blog-en\\\/the-magic-of-giving-books-honored-by-aiva\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/imaginadigital.com\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Diseno-sin-titulo-60.png\",\"keywords\":[\"AIVA\",\"IMAGINA\",\"The Communicator Awards\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/blog-en\\\/the-magic-of-giving-books-honored-by-aiva\\\/\",\"url\":\"https:\\\/\\\/imaginadigital.com\\\/en\\\/blog-en\\\/the-magic-of-giving-books-honored-by-aiva\\\/\",\"name\":\"\\\"The Magic of Giving Books\\\", honored by AIVA - 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