Case Study
A voice to communicate the sea.
Challenge
Barcelona Capital Nàutica wanted to strengthen its digital communication. The organisation already had active channels, but needed more approachable audiovisual content with personality — content capable of conveying its passion for the sea and the projects it promotes.
Solution
At IMAGINA, we incorporated a content host as the visible face and narrative voice of the communication. We designed and produced audiovisual content that made the organisation’s activity more accessible, engaging and recognisable across digital channels.
Results
The content host format gave the organisation a distinctive voice on digital platforms, strengthening recognition and making Barcelona Capital Nàutica’s activity more accessible and engaging for its audiences.
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