Strategy, content and community for brands that want to grow on social media
Strategy, content, community management and social ads for brands that want to turn their community into trust, awareness and business.
At Imagina we are a social media agency in Barcelona and Madrid specializing in end-to-end strategy, content creation and community management for large brands. With more than 10 years of experience and a team of 40+ digital-native professionals, we have managed the social media presence of brands such as DeLonghi, Amazfit, Fotocasa, Aural Hearing Centers and Saba. We are a Google Partner and a TikTok for Business Partner, which allows us to combine organic social media with high-performance paid social campaigns on Instagram, TikTok, LinkedIn and Facebook. Every project starts with a real diagnosis: profile audits, competitor analysis and business KPI definition, so that every action has a measurable impact on your brand.
SOCIAL MEDIA SUCCESS STORIES
DeLonghi
Social media strategy to build a Coffee Lover community around the brand. Daily profile management, social listening and collaborations with influencers and baristas to boost reputation and engagement
Amazfit
Social media management and communication planning to increase brand awareness. Strategic collaborations with influencers like Patry Jordán to boost reach and engagement, including the launch of the GTR3
Master Builders Solutions
We expanded the brand’s reach with a comprehensive digital strategy, reinforcing its leadership and commitment to sustainability through branding, social media and digital marketing
Saba
We analyze up to 10,000 monthly mentions to optimize brand perception. We design creative campaigns and provide detailed reports to improve online reputation
Fotocasa
We boosted their social media presence with a Social Media and Social Ads strategy, optimizing profiles and merging key channels to increase engagement and generate qualified leads
Aural Hearing Centers
We developed a content strategy and social campaigns to strengthen brand trust, bring its services to new audiences and generate qualified opportunities in the Spanish market.
Grupo Stop
We designed a social media strategy to consolidate brand awareness, communicate treatments clearly and activate campaigns focused on acquisition and loyalty.
ADECOSE
We developed a B2B social media strategy to strengthen brand visibility, generate qualified conversation and share valuable content for associations and companies in the Spanish market.
Penguin Random House
We designed a social media strategy focused on connecting with reading communities in Spain. We adapt editorial content to the codes of each social network to increase reach, interaction and brand recall.
Research and diagnosis
- Social profile audit and competitor analysis.
- Identification of the target audience and its digital habits.
- Insights on trends and opportunities in the sector.
Social Media Strategy
- Strategic objectives for your business.
- Tone and guidelines for your digital identity.
- Selection of the right channels to maximize impact.
Content creation and management
- Production of engaging content aligned with trends.
- Definition of strategic content pillars.
- Format adaptation for each platform.
Community Management
- Active community management.
- Social Listening.
- Real-time marketing and interactive actions.
SOCIAL MEDIA METHODOLOGY
A team for your brand
A team of digital natives with highly versatile profiles.
Strategy with purpose
We don't create content for the sake of it. Every action has a clear goal: to increase your visibility, engagement and conversions.
Measurable results
We don't settle for vanity metrics. We focus on real impact: leads, sales and brand growth.
Data-driven creativity
We know the best strategy combines analysis and creativity. We use data to understand what works and boost content with innovation.
Flexibility and real-time marketing
Planned content is key, but being ready to seize trends and opportunities in real time makes the difference.
Transparency and partnership
We are not just a supplier, we are part of your team. We work hand in hand with you to make sure the strategy constantly adapts and evolves.
OUR APPROACH
A structured approach so that your social strategy connects diagnosis, content, community, paid media and measurement.
Research and diagnosis
- Social profile audit and competitor analysis.
- Identification of the target audience and its digital habits.
- Insights on trends and opportunities in the sector.
Social Media Strategy
- Strategic objectives for your business.
- Tone and guidelines for your digital identity.
- Channel selection to maximize impact.
Content creation and management
- Production of engaging content aligned with trends.
- Strategic content pillars.
- Format adaptation for each platform.
Community Management
- Active community management.
- Social Listening.
- Real-time marketing and interactive actions.
Social Media Advertising
- Campaigns on Meta Ads, TikTok Ads, LinkedIn Ads and more.
- Constant optimization to maximize ROI.
- Key audience segmentation.
Measurement and optimization
- KPI tracking with customized reports.
- Data analysis for decision-making.
- Strategic adjustments based on insights.
Frequently asked questions about social media agencies
What is a social media agency and what services does it offer?
A social media agency designs and runs social media strategies for brands. It includes community management, content production, social listening, influencer marketing, paid social and results reporting.
How much does it cost to hire a social media agency?
The cost varies depending on the channels, the scope and the services included. At Imagina we work with budgets starting at €1,500/month for end-to-end social media strategies with large brands.
How long does it take to see results with a social media agency?
The first community and engagement results are visible within 1-3 months. The impact on conversion and business is consolidated from the third month onwards with a consistent strategy.
What is the difference between a community manager and a social media agency?
A community manager handles the day-to-day presence. An agency like Imagina also provides strategy, in-house creative production, social listening, paid social and measurement with business KPIs.
Do you work with brands outside Barcelona and Madrid?
Yes, we work with brands from all over Spain and abroad. We have teams in Barcelona and Madrid and operate 100% digitally with clients in any location.
Do you include TikTok in your social media management?
Yes, we are one of the leading TikTok agencies in Spain. We manage strategy, native content, TikTok Ads and influencers for brands that want to grow on this platform.
Do you also run paid social campaigns (ads)?
Yes, we manage campaigns on Meta Ads, TikTok Ads, LinkedIn Ads and Google Ads. We are a Google Partner and TikTok for Business Partner, with teams specialized in each platform.
How do you report the results of the social media strategy?
We send regular reports with business KPIs: reach, engagement, traffic, leads and conversion. We hold follow-up meetings to review results and keep optimizing.
Let's talk about your project
Tell us what you need and we will prepare a clear proposal to help you attract more leads and grow your brand.
- Reply within 24h
- No commitment
