IMAGINA achieves Bing Ads accreditation

IMAGINA, the number 1 marketing agency in Instagram Spain and

Currently, SEM (Search Engine Marketing) is one of the main acquisition channels thanks to its segmentation and measurement advantages. Hence our goal is to help our clients achieve their advertising goals while they focus on improving their business.

The agency does not doubt that the investment will achieve more competitive overall business results, since the competition from Bing Ads is much less and, consequently, the CPC (costs per click) are better than in Google Ads. We want to contribute to the prospecting of our clients, and that is why we consider that we must offer the most advanced techniques in the sector, reaching all devices and internationally or locally.

Bing is the search engine that is installed by default on Microsoft devices and in browsers such as Mozilla Firefox. Its advertising solution, known as Bing Ads, allows you to publish ads on both Bing and Yahoo. In Spain, according to data from the Bling Ads Microsoft portal, it occupies 10% of the market share, which represents 222 million monthly searches.  In other European countries such as the United Kingdom (25%), France (18.5) and Italy, the market share is even higher and continues to grow year after year. The United States, for its part, becomes the most attractive market for Bing advertisers, registering a share of 33.7% and 5.4 million annual searches.

“Having Bing Partner accreditation is an opportunity since it allows us to expand and increase the demand for our clients’ products/services,” announces Guillem Moreso, SEO and SEM Consultant at our agency.