Case Study TikTok: Carnet Jove
A viral strategy
We designed a TikTok strategy to bring Carnet Jove closer to young audiences through relevant content, a refreshed digital identity and campaigns designed to expand its reach.
At Imagina, we launched a new TikTok channel to connect with young audiences, creating content aligned with their interests and strengthening their connection with the brand.
Social media renewal: We redesigned the visual identity across digital platforms to make it more viral, attractive and accessible, optimising the user experience and strengthening the connection with the audience.
At Imagina, we collaborated with influencers and KOLs from the youth sector to design impact-driven campaigns focused on results. We worked with strategic content creators to increase the brand’s reach and credibility.
Social ads and lead generation: We implemented optimised digital advertising campaigns to attract qualified traffic and generate quality leads.
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