The leading developer and construction company in Barcelona, Núñez i Navarro, trusts IMAGINA for the promotion of its new real estate venture “Marina Factory”. It is a 10,000 m2 building distributed over 6 floors of space, located in Hospitalet, designed for multinationals and international companies looking for a strategic location in the city.
The Marina Factory building has involved an investment of €4.2 million for the company, being one of its strongest current assets. IMAGINA works for the strategic dissemination of the property through LinkedIn and Google Ads as channels for capturing leads and Brand Awareness. Creativity in messages, as well as internal management of micro-segmentation of audiences, are the pillars that support the strategy that is already giving its first results.
In turn, IMAGINA has created its own system to energize the profiles of strategic salespeople in a networking campaign, which in just over a month has managed to increase the number of connections and content interaction by +42%.
