A paid media agency uses paid advertising to acquire customers, generate leads and grow sales. A social media agency builds content strategies and manages social channels to grow the brand, build community and strengthen the relationship with the audience. Paid media vs social media: comparison table Aspect Paid media agency Social media agency Goal Leads, … Read more
I si el contingut que millor ven la teva marca no el crea el teu equip de màrqueting? Aquesta va ser una de les idees principals de la masterclass «UGC 2026: fes que la teva comunitat creï per tu a TikTok i Instagram», impartida per Patricia Schilt Morales (Account Manager) i Sergi Rodríguez (Community Manager) … Read more
What if the content that sells your brand best isn’t created by your marketing team? That was one of the main ideas explored in the masterclass “UGC 2026: let your community create for you on TikTok and Instagram”, delivered by Patricia Schilt Morales (Account Manager) and Sergi Rodríguez (Community Manager) from Imagina as part of … Read more
Discover the Editorial SM Omnitubers case study with IMAGINA: digital strategy, creativity and online marketing focused on measurable results.
Descobreix el cas d’èxit de Aural amb IMAGINA: estratègia digital, creativitat i màrqueting online orientat a resultats.
Case Study Full-funnel brand awareness for SanteVet SanteVet partnered with IMAGINA to design and implement a comprehensive brand awareness and performance strategy for their expansion into the Spanish pet insurance market. https://imaginadigital.com/wp-content/uploads/2022/09/04_04_REMARKETING-SOCIAL-ADS_POST-1.mp4https://imaginadigital.com/wp-content/uploads/2022/09/03_04_SOCIAL-ADS_POST-1.mp4 A full-funnel multichannel strategy We developed a data-driven conversion strategy across Google Ads (Search, Display, YouTube and Performance Max) and Meta Ads (Facebook … Read more
Cas d’èxit Marketing Digital: Caphunters Una alianza creativa que impulsa marca, comunidad y ventas En Imagina trabajamos junto a Caphunters para desarrollar una estrategia de Marketing Digital personalizada, orientada a alcanzar sus objetivos de negocio. Tras analizar en profundidad su situación de partida, identificamos las oportunidades clave y diseñamos un plan de acción adaptado a … Read more
For years, many B2B companies assumed social media was mainly B2C territory. That idea no longer holds. Decision-makers are on social media too. They research suppliers, compare solutions, follow industry voices, consume specialised content, attend webinars and evaluate brands long before they ever speak to a salesperson. That is why a B2B social media strategy … Read more
UDON Social Media Strategy Case Study A social media strategy to strengthen UDON’s brand community UDON trusted IMAGINA to enhance its digital communication and connect with its audience through a fresh, consistent and engaging social media strategy. Challenge The brand needed to reinforce its digital visibility, maintain an active relationship with its community and communicate … Read more
Turisme de Sitges Digital Marketing Case Study A digital strategy to promote Sitges as a destination Turisme de Sitges trusted IMAGINA to strengthen the destination’s digital visibility and connect with visitors through strategic communication. Challenge The project required a digital approach capable of promoting Sitges’ identity, attracting audiences and communicating the destination’s appeal across social … Read more
