Imagina has been recognized at Publifestival 2026 with two awards in the social media category: Best Originality in Social Media Campaign for the “Content, Community and Continuity” project for SABA and Best Effectiveness in Social Media Campaign for the “Sitges, a destination that never rests” campaign for Turisme de Sitges. These recognitions highlight the agency’s ability to combine creativity, community building and measurable results.
Communication with impact also deserves recognition
There are awards that recognize creativity. Others focus on results. And then there are those who value something even more relevant: the ability of communication to generate a positive impact on society.
At Imagina we are especially excited to share that we have been recognized in the 2026 edition of publifefestival, one of the benchmark festivals in social advertising and communication with impact.
We have received two awards that reflect two fundamental pillars of our way of understanding Social Media: strategic originality and effectiveness based on results.
Two awards that recognize creativity and results
Best Originality in Social Media Campaign
🥇 SABA
“Content, Community and Continuity”
This recognition highlights the ability to develop a differential strategy in social networks, built on a solid idea and executed consistently over time.
In an environment where brands constantly compete for people’s attention, originality is not just about creating eye-catching content. It consists of finding a proposal capable of connecting with the audience, generating conversation and building a community around shared values.
Better Campaign Effectiveness on Social Networks
🥇 Sitges Tourism
“Sitges, a destination that never rests”
This award recognizes the real impact of a Social Media strategy oriented towards specific objectives.
Social networks have ceased to be a simple communication channel and have become a key tool to boost positioning, notoriety and attract visitors. This recognition demonstrates that a well-designed strategy can generate measurable results and contribute to the growth of a reference tourist destination.
Why do these awards have special meaning?
What makes these recognitions especially valuable is the mission that drives Publifestival: highlighting organizations, brands and professionals that use communication as a tool for positive transformation.
At a time when audiences increasingly demand more authenticity, transparency and commitment, communication has the responsibility of generating value beyond visibility.
For us, these awards represent a way of understanding marketing that goes beyond traditional metrics. A vision in which brands can grow, connect with people and, at the same time, contribute positively to society.
Two recognitions that reflect the DNA of Imagina
Since our inception, we’ve championed a simple idea: social media works best when you stop focusing solely on posting content and start building relationships.
These awards recognize precisely two capabilities that are part of our DNA as an agency:
Create original ideas that connect with people
Creativity remains one of the most valuable assets for any brand. But strategic creativity does not only seek to surprise. Seeks to generate relevance.
Every campaign we develop is based on a deep understanding of the audience, their interests, and the conversations that are already happening within the community.
Design strategies that generate real results
Creativity alone is not enough.
At Imagina we work so that each action on social networks contributes to specific objectives: increase notoriety, strengthen the community, generate traffic, capture business opportunities or boost conversion.
Because the true success of a strategy is not measured only by its reach, but by the impact it generates.
How we do it at Imagina
At Imagina we have spent years building communities that convert, not just audiences that consume.
Our methodology combines:
- Strategy Social Media based on data.
- Creation of content adapted to each platform.
- Active community management.
- Campaigns Social Ads results oriented.
- Continuous measurement and optimization of each action.
The algorithm changes. The community strategy that we build for your brand, no.
A shared recognition
No prize is achieved alone.
We want to thank Publifestival for this recognition, our clients for the trust placed in our work and, especially, the entire Imagina team, which every day turns social networks into spaces of value, conversation and community.
These awards are the result of the collective effort of professionals who believe in more human, strategic and relevant communication.
Frequently asked questions
What is Publifefestival?
Publifestival is an international festival specialized in social advertising and communication with impact, which recognizes campaigns, brands and professionals who use communication to generate a positive impact on society.
What awards has Imagina received at Publifestival 2026?
Imagina has received two recognitions:
- Best Originality in Campaign on Social Networks for the campaign for SABA.
- Best Campaign Effectiveness on Social Networks for the campaign for Turisme de Sitges.
What value do these awards have for a Social Media agency?
They recognize two fundamental aspects of any digital strategy: the ability to generate original ideas that connect with people and the ability to obtain real and measurable results for clients.
What role does the community play in a social media strategy?
The community is one of the most important assets of a brand. A solid strategy does not only seek to increase reach, but also to foster conversation, loyalty and a long-term relationship with the audience.
We continue to build more relevant brands
These awards motivate us to continue doing what we do best: developing Social Media strategies that combine creativity, community and results.
Because we believe that communication can drive the growth of brands and, at the same time, contribute to building a more connected, participatory and relevant society.
Do you want your brand to build a solid community and generate real results on social networks? Contact Imagina and let’s design together a strategy that makes a difference.
