Case Study
We are CBRE’s content trend hunters
IMAGINA creates editorial content for CBRE’s Host App, offering recommendations for the best restaurants and bars in Barcelona and Madrid, theatre and film premieres, the most interesting cultural events and a range of proposals for very different audiences, from families to executives.
Content creation for CBRE’s Host App
Our challenge was clear: attract new users to the CBRE Host App and retain those already in the community. We implemented a content marketing strategy focused on creating, publishing and distributing relevant content for the app in a non-intrusive way. This also included the production of creative assets to accompany the content.
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