Dani Casanovas, co-founder of the marketing agency Imagina and gastronomic influencer @foodiedani, next to Carlos Duran, founder of the driving school Today I go and director of AIJEC (Independent Association of Young Entrepreneurs of Catalonia), gave a talk at BIZBARCELONA, within the conference cycle “Join the business transformation.”
The presentation titled “Using social networks to sell” was about digital trends and how businesses can use them in their daily lives to communicate with their customers.
Casanovas and Duran began a very interesting debate in which they gave 6 tips to succeed online. Among them stood out Instagram, where the director of Imagina showed one of the agency’s own success stories, the restaurant and nightclub @elmamabarcelona.
According to Duran, converting your clients into public relations is a key element to being a benchmark in the sector. Another platform mentioned during the presentation was LinkedIn Business, a very useful tool to contact companies and create B2B relationships.
BizBarcelona, a show organized by Barcelona Activa and located at the Montjuïc fairgrounds, aims to bring together entrepreneurs and talk about topics in the field. This edition included the participation of 190 conferences and activities.
