The spirit of Christmas is already felt, and this year, our collaboration with Penguin Random House for the ‘The magic of giving books’ campaign is resonating beyond social networks. Media specialized in marketing and communication have highlighted the campaign, helping to amplify a message that connects with what is essential: the power of stories.
Diffusion in the main media of the sector
Prestigious platforms such as IPMARK, Marketing Insider, PR News and Direct Marketing have published our press release, highlighting the creativity and emotionality of the spot. These media, references in the field of marketing, have highlighted how a simple gift can become a transformative experience. The campaign has been valued not only for its aesthetic quality, but for its ability to awaken emotions and create impact at a time of year when true value lies in human connection.
A project that touches sensitive chords
The spot, conceived and produced by IMAGINA, reflects how a book can be much more than a gift: it is a bridge to lasting memories. This idea has permeated the sector, and its dissemination in specialized media reaffirms our mission of creating campaigns that not only stand out for their aesthetics, but also for their profound message.
Gratitude and commitment
We want to thank all the media that have echoed this campaign. Your support demonstrates that when creativity and a clear purpose come together, the result not only generates impact, but inspires. At IMAGINA we remain committed to creating content that leaves a mark.
This Christmas, remember that the best gift is the one that transcends. We invite you to discover the spot and to share the experience of giving something as valuable as a book.
